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Collier County, Florida: commercial real estate data.

Collier County, Florida had an estimated 416,233 residents on July 1, 2024, up 10.8 percent since the 2020 census base of 375,761, across 1,998 square miles. County output reached $36.08 bn in 2024, 14,541 establishments operate here, and the SBA record carries 541 7(a) approvals worth $321.3 m since FY2020.

Underlined figures are computed by MMCG Analytics, not published by the agency.

Collier County

How many people live in Collier County

  • Population, American Community Survey 2020-2024398,291
  • Households165,875
  • Average household size2.40
  • Median household income$90,045
  • Median age53.3
  • Median gross rent$1,862 per month
  • Median owner-occupied home value$540,700
  • Home value to household income6.0 times
  • Annual rent as a share of median income24.8 percent
  • Adults 25 and over with a bachelor degree or higher40.3 percent
  • Adults 25 and over with a graduate degree16.8 percent
  • Adults 25 and over308,251
  • Population under 1864,916
  • Share under 1816.3 percent
  • Population 65 and over134,721
  • Share 65 and over33.8 percent
  • Working age population, 18 to 64198,654
  • Civilian labor force174,612
  • Unemployment rate3.9 percent
  • Labor force participation, adults 18 and over52.4 percent
  • Rank by population among Florida counties19th of 67
  • Rank by population among US county-equivalents, Puerto Rico included187th of 3,222

Collier County is the 19th largest of 67 Florida counties by population. A median home costs 6.0 times median household income, which is severely unaffordable by national standards. Residents 65 and over outnumber those under 18, at 33.8 percent against 16.3 percent, which points demand at health care, services and single story product rather than schools.

US Census Bureau, American Community Survey 5-Year Estimates, 2020-2024 5-year.

Collier County

Is Collier County's population growing?

  • Population, July 1, 2024416,233
  • Census 2020 base population375,761
  • Population change since the 2020 census base10.77 percent
  • Population change, 2023 to 20246,168
  • Births, 20243,421
  • Deaths, 20244,490
  • Natural change, 2024-1,069
  • Net domestic migration, 2024-352
  • Net international migration, 20247,637
  • Total net migration, 20247,285
  • Cumulative net domestic migration, 2021 to 202423,476
  • Rank by growth among US county-equivalents131st of 3,144

The county has grown 10.77 percent since the 2020 census base. Deaths exceeded births in 2024 and the population still grew, so all of the growth came from people moving in. A market held up by migration is more sensitive to a change in relative cost than one growing from household formation.

US Census Bureau, Population Estimates Program, Vintage 2024, Vintage 2024, estimates 2020 to 2024.

Collier County

Where are people moving to Collier County from?

  • Tax returns filed by households arriving15,522
  • People arriving, from those returns27,054
  • Tax returns filed by households leaving12,074
  • Net household movement3,448
  • Adjusted gross income arriving$6.70 bn
  • Net adjusted gross income movement$4.40 bn
  • Average income of an arriving household$431,915
  • Average income of a leaving household$190,800
  • Largest single originLee County (1,862 households)
  • Largest single destinationLee County (2,724 households)
Largest origins of households moving into Collier County
OriginHouseholdsPeopleAdjusted gross income
Lee County1,8623,092$374.5 m
Miami-Dade County7771,319$72.1 m
Broward County476866$42.9 m
Cook County439766$245.8 m
Palm Beach County246421$38.7 m
Suffolk County182346$64.6 m
DuPage County172335$159.2 m
Lake County155311$197.2 m

Households arriving report $241,115 more average income than households leaving, so the migration is raising local spending power rather than just moving it around. The largest single source of arrivals is Lee County, which is the catchment a retail or multifamily study should look at first.

US Internal Revenue Service, Statistics of Income county migration flows, 2021 to 2022 filing years.

Collier County

What is the Collier County economy?

  • County GDP, 2024$36.08 bn
  • County GDP, 2023$33.03 bn
  • GDP change, 2023 to 20249.2 percent
  • GDP change over five years64.4 percent
  • Rank by GDP among the Florida areas BEA publishes11th of 67
  • Rank by GDP among the US county areas BEA publishes166th of 3,127
  • GDP per resident$90,579

Output grew 9.2 percent in the latest year and 64.4 percent over five, which is the trend line a lender will read behind any single year figure.

US Bureau of Economic Analysis, Regional, table CAGDP2, CAGDP2, through 2024.

Collier County

Employment by industry in Collier County

  • Covered employment, annual average171,813
  • Establishments reporting18,444
  • Average annual pay$68,041
  • Average weekly wage$1,308
  • Health care and social assistance, employment24,150
  • Health care and social assistance, average annual pay$70,288
  • Accommodation and food services, employment24,099
  • Accommodation and food services, average annual pay$38,345
  • Retail trade, employment22,666
  • Retail trade, average annual pay$47,306
  • Construction, employment20,703
  • Construction, average annual pay$67,737
  • Administrative and support and waste management services, employment11,563
  • Professional, scientific and technical services, employment8,126
Private sector employment and pay by industry, Collier County
SectorEmploymentEstablishmentsAverage annual pay
Health care and social assistance24,1501,598$70,288
Accommodation and food services24,0991,111$38,345
Retail trade22,6661,618$47,306
Construction20,7032,656$67,737
Administrative and support and waste management services11,5631,666$55,351
Professional, scientific and technical services8,1262,684$111,101
Arts, entertainment and recreation8,097314$54,302
Other services, except public administration7,5401,449$50,563

Health care and social assistance is the largest private sector at 24,150 jobs, 14.1 percent of covered employment.

US Bureau of Labor Statistics, Quarterly Census of Employment and Wages, 2024 annual averages.

Collier County

How many businesses are in Collier County?

  • Establishments, all industries14,541
  • Employment at those establishments151,907
  • Annual payroll$8.88 bn
  • Establishments per 1,000 residents36.5

These are counts of establishments physically operating in the county, not listings, so they are the supply side a feasibility study measures demand against. County Business Patterns counts private establishments with paid employees in March 2023, while the Quarterly Census of Employment and Wages above counts every unemployment-insured employer, public ones included, as a 2024 annual average, so the two establishment and employment counts differ.

US Census Bureau, County Business Patterns, 2023.

Collier County

Building permits in Collier County

  • Housing units authorized by permit, 20243,524
  • Declared construction value permitted$1.82 bn
  • Single family units authorized2,466
  • Multifamily units authorized1,058
  • Multifamily share of units30.0 percent
  • Average declared value per unit$516,055
  • Units authorized per 1,000 households21.2

Single-family homes are 70.0 percent of units authorized, so the pipeline is predominantly single-family.

US Census Bureau, Building Permits Survey, 2024 annual.

Collier County

SBA loans in Collier County (7(a) and 504)

  • 7(a) approvals recorded541
  • 7(a) gross approval dollars$321.3 m
  • Average 7(a) approval$593,960
  • Median 7(a) approval$260,000
  • 10th percentile approval$30,000
  • 90th percentile approval$1,620,000
  • Largest single approval$5,000,000
  • Jobs reported supported, 7(a)6,556
  • Jobs per approval12.1
  • Distinct 7(a) lenders active96
  • Distinct industries receiving approvals170
  • Median 7(a) term120 months
  • Share of loans on real estate terms, 240 months or longer7.8 percent
  • Loans on real estate terms42
  • Loans on working capital terms, 120 months or shorter467
  • Franchise loans71
  • Franchise share of approvals13.1 percent
  • Leading industry by approval countFull-Service Restaurants (33)
  • Most active lenderThe Huntington National Bank (84)
  • 504 approvals recorded80
  • 504 gross approval dollars$63.0 m
  • Average 504 approval$787,213
  • Median 504 approval$487,000
  • Distinct CDCs active4
  • 504 jobs per approval8.0
  • 504 jobs per million dollars approved10.2
  • Most active CDCFlorida First Capital Finance Corporation, Inc. (37)
  • Combined SBA approval dollars, 7(a) FY2020 to FY2026 and 504 FY2010 to FY2026$384.3 m

The average approval of $593,960 sits well above the median of $260,000, pulled up by a few larger deals, so the median is the better guide to what a typical borrower here gets. Only 7.8 percent of approvals run on real estate terms, so SBA credit here is mostly working capital and equipment rather than property acquisition.

US Small Business Administration, 7(a) FOIA release, FY2020 to FY2026 year to date, as of 2026-06-30. US Small Business Administration, 504 FOIA release, FY2010 to FY2026 year to date, as of 2026-06-30.

Collier County

SBA loan default and charge-off rates in Collier County

Do SBA loans in Collier County get paid back?

  • Loans with a final outcome recorded98
  • Paid in full82
  • Charged off16
  • Charge-off rate on resolved loans16.3 percent
  • Status: Paid in full82
  • Status: Exempt from disclosure345
  • Status: Cancelled61
  • Status: Charged off16
  • Status: Committed, not yet disbursed37

Of the 98 loans that have reached a final outcome, 16.3 percent were charged off. This is computed only over resolved loans, because a loan still running has not yet succeeded or failed and counting it either way would be wrong.

Compare against the national and state SBA charge-off rates, computed the same way over resolved loans only.

US Small Business Administration, 7(a) FOIA release, FY2020 to FY2026 year to date, as of 2026-06-30.

Collier County

SBA lending by place in Collier County

  • Borrower cities with recorded lending11
  • Naples, approvals485
  • Marco Island, approvals31
  • Ave Maria, approvals10
  • Bonita Springs, approvals6
  • Immokalee, approvals2
  • Goodland, approvals2
SBA 7(a) approvals by borrower city, loans with a project in Collier County, FY2020 to FY2026
Borrower cityApprovalsGross approval dollars
Naples485$289,319,200
Marco Island31$19,429,700
Ave Maria10$1,462,000
Bonita Springs6$5,614,200
Immokalee2$1,900,000
Goodland2$325,000
Bonita Spgs1$1,575,000
Boca Raton1$745,000
3 other borrower cities3$962,000

Naples accounts for 485 approvals against 31 in Marco Island. County level figures average over that gap, which is why a site decision is made at the submarket rather than the county.

US Small Business Administration, 7(a) FOIA release, FY2020 to FY2026 year to date, as of 2026-06-30.

Collier County

How large is Collier County?

  • Land area1,998 sq mi
  • Rank by land area among Florida counties1st of 67
  • Width, east to west60.5 mi
  • Height, north to south49.3 mi
  • Geographies sharing a boundary5
  • Residents per square mile of land199
  • Establishments per square mile7.28

US Census Bureau county boundary geometry, TIGER, adjacency computed from shared boundary vertices, TIGER county boundaries. US Census Bureau, American Community Survey 5-Year Estimates, 2020-2024 5-year. US Census Bureau, County Business Patterns, 2023.

Collier County

Flood risk in Collier County

  • Participation of the county's own NFIP community Collier County, unincorporated areasParticipating, community 120067
  • Community Rating System class of the county's own communityClass 5
  • Communities in the county in the NFIP Community Status Book5
  • Of those, participating in the NFIP5
  • NFIP participation rate100.0 percent
  • Best Community Rating System class in the county A lower CRS class is a larger flood insurance premium discount.Class 5
  • Communities carrying a CRS class4
  • Radon levels in Collier County, EPA zone predicted average indoor radon screening level less than 2 pCi/LZone 3

The county's own community in the status book, unincorporated Collier County (community 120067), participates in the National Flood Insurance Program and carries Community Rating System class 5, a flood insurance premium discount for policies written there. The EPA places Collier County in radon zone 3, a predicted average indoor radon screening level less than 2 pCi/L. The zone is a screening prediction for the county and does not substitute for a test at an address. The best Community Rating System class among the county's communities is 5, which carries a flood insurance premium discount for policies written in that community. 100.0 percent of the county's listed communities participate in the National Flood Insurance Program, per Federal Emergency Management Agency, NFIP Community Status Book (OpenFEMA), as of 2026-09-26.

Federal Emergency Management Agency, NFIP Community Status Book (OpenFEMA), as of 2026-09-26. US EPA, Map of Radon Zones, county spreadsheet, 2024-05 publication, EPA 402/A-16/001.

Coverage

What this page does not hold.

Traffic counts, zoning and the flood zone at an address are not on this page; they resolve at the address in the platform. How this page was built →

Feasibility studies

When a Collier County site needs a document a lender will accept.

The same data layer behind this page is the one the studies are written from. A study for a Collier County site starts with the figures you are reading, carrying the same source and period into the credit file.

  • Population, American Community Survey 2020-2024398,291
  • Households165,875
  • Average household size2.40
  • Median household income$90,045
  • Median age53.3

How a feasibility study works →

Common questions

Collier County questions, answered from the record.

How many people live in Collier County, Florida?

The Census Bureau estimates 416,233 residents on July 1, 2024 (US Census Bureau, Population Estimates Program, Vintage 2024). The American Community Survey 2020-2024 five-year estimate is 398,291, in 165,875 households, ranking 19th of 67 Florida counties. Source: US Census Bureau, American Community Survey 5-Year Estimates, 2020-2024 5-year.

Is Collier County's population growing?

The population has grown 10.77 percent since the 2020 census base of 375,761, to 416,233 on July 1, 2024. In 2024 there were 3,421 births against 4,490 deaths, with net migration of 7,285. Source: US Census Bureau, Population Estimates Program, Vintage 2024, Vintage 2024, estimates 2020 to 2024.

What is the median household income in Collier County?

$90,045. The median owner-occupied home is valued at $540,700, which is 6.0 times income, and median gross rent is $1,862 per month. Source: US Census Bureau, American Community Survey 5-Year Estimates, 2020-2024 5-year.

How many businesses are in Collier County?

14,541 establishments, employing 151,907 people with an annual payroll of $8.88 bn. These are establishments physically operating in the county, not listings. Source: US Census Bureau, County Business Patterns, 2023.

What is employment by industry in Collier County?

Health care and social assistance is the largest private sector at 24,150 jobs, 14.1 percent of covered employment. Covered employment averages 171,813 jobs at an average annual pay of $68,041, or $1,308 a week. Source: US Bureau of Labor Statistics, Quarterly Census of Employment and Wages, 2024 annual averages.

How much SBA lending happens in Collier County?

541 7(a) approvals totaling $321.3 m since FY2020, across 96 lenders, with a median approval of $260,000, plus 80 504 approvals worth $63.0 m since FY2010. These are approvals recorded in the release, not loans disbursed.

Do SBA loans in Collier County get paid back?

Of the 98 loans that have reached a final outcome, 82 were paid in full and 16 charged off, a charge-off rate of 16.3 percent. Loans still running are excluded, because they have not yet succeeded or failed.

How many building permits were issued in Collier County?

3,524 housing units were authorized by permit in 2024, with a declared construction value of $1.82 bn. Multifamily was 30.0 percent of units. Source: US Census Bureau, Building Permits Survey, 2024 annual.

What is the radon zone for Collier County?

Zone 3, a predicted average indoor radon screening level less than 2 pCi/L. Source: US EPA, Map of Radon Zones, county spreadsheet, 2024-05 publication, EPA 402/A-16/001.

Where do people moving to Collier County come from?

The largest single origin is Lee County, with 1,862 households. Arriving households report an average income of $431,915 against $190,800 for those leaving. Source: US Internal Revenue Service, Statistics of Income county migration flows, 2021 to 2022 filing years.

Are traffic counts available for Collier County on this page?

No. Annual average daily traffic resolves in the platform rather than in this dataset, so no AADT figure is printed here. It is a gap we know about rather than a figure we estimated.

Is zoning published for Collier County?

No. Nothing on this page presents parcel level zoning, and where a statutory framework applies it is marked as the statewide frame, to be confirmed locally.

Collier County

Cities and places in Collier.

24 Census places lie wholly or partly in Collier County. All 24 carry enough published place level data for a page of their own and are linked.

Census places in Collier County, by population, with SBA 7(a) approvals to borrowers in each place for projects in Collier County
PlaceTypePopulationSBA 7(a) approvals, projects in this countyLies in
Golden GateCDP29,234None recordedWholly in this county
ImmokaleeCDP26,3612Wholly in this county
Naplescity19,704485Wholly in this county
Marco Islandcity16,20531Wholly in this county
Lely ResortCDP8,582None recordedWholly in this county
Ave MariaCDP8,25810Wholly in this county
Pelican BayCDP6,159None recordedWholly in this county
OrangetreeCDP6,084None recordedWholly in this county
Naples ManorCDP5,501None recordedWholly in this county
Naples ParkCDP5,122None recordedWholly in this county
VineyardsCDP3,849None recordedWholly in this county
LelyCDP3,804None recordedWholly in this county
Island WalkCDP2,722None recordedWholly in this county
Verona WalkCDP2,695None recordedWholly in this county
Pelican MarshCDP2,617None recordedWholly in this county
Berkshire LakesCDP2,064None recordedWholly in this county
Pine RidgeCDP1,910None recordedWholly in this county
Winding CypressCDP1,160None recordedWholly in this county
ChokoloskeeCDP808None recordedWholly in this county
Heritage BayCDP802None recordedWholly in this county
Marco Shores-Hammock BayCDP794None recordedWholly in this county
Evergladescity2001Wholly in this county
GoodlandCDP1042Wholly in this county
Plantation IslandCDP43None recordedWholly in this county

A further 10 of the county's 541 SBA 7(a) approvals are to borrowers in cities that match no Census place in Collier County, the largest being Bonita Springs (6), Bonita Spgs (1), Boca Raton (1). Those are postal cities, unincorporated areas and cities outside the county, so no place row claims them; they are counted in the county total above.