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Emporia city, Virginia: commercial real estate data.

Emporia city, Virginia had an estimated 5,402 residents on July 1, 2024, down 6.1 percent since the 2020 census base of 5,751, across 7 square miles. 218 establishments operate here, and the SBA record carries 3 7(a) approvals worth $383,600 since FY2020.

Underlined figures are computed by MMCG Analytics, not published by the agency.

Emporia city

How many people live in Emporia city

  • Population, American Community Survey 2020-20245,547
  • Households2,157
  • Average household size2.57
  • Median household income$51,899
  • Median age36.6
  • Median gross rent$1,037 per month
  • Median owner-occupied home value$148,500
  • Home value to household income2.9 times
  • Annual rent as a share of median income24.0 percent
  • Adults 25 and over with a bachelor degree or higher16.0 percent
  • Adults 25 and over with a graduate degree6.0 percent
  • Adults 25 and over3,625
  • Population under 181,533
  • Share under 1827.6 percent
  • Population 65 and over1,008
  • Share 65 and over18.2 percent
  • Working age population, 18 to 643,006
  • Civilian labor force2,341
  • Unemployment rate2.9 percent
  • Labor force participation, adults 18 and over58.3 percent
  • Rank by population among Virginia independent cities129th of 133
  • Rank by population among US county-equivalents, Puerto Rico included2849th of 3,222

Emporia city is the 129th largest of 133 Virginia independent cities by population. A median home costs 2.9 times median household income, which is affordable by national standards. Residents under 18 outnumber those 65 and over, at 27.6 percent against 18.2 percent, a household formation profile rather than a retirement one.

US Census Bureau, American Community Survey 5-Year Estimates, 2020-2024 5-year.

Emporia city

Is Emporia city's population growing?

  • Population, July 1, 20245,402
  • Census 2020 base population5,751
  • Population change since the 2020 census base-6.07 percent
  • Population change, 2023 to 2024-77
  • Births, 202481
  • Deaths, 202496
  • Natural change, 2024-15
  • Net domestic migration, 2024-64
  • Net international migration, 20242
  • Total net migration, 2024-62
  • Cumulative net domestic migration, 2021 to 2024-199
  • Rank by growth among US county-equivalents3051st of 3,144

The county has lost 6.07 percent of its population since the 2020 census base. The population fell in 2024 from both sources: deaths exceeded births and more people left than moved in.

US Census Bureau, Population Estimates Program, Vintage 2024, Vintage 2024, estimates 2020 to 2024.

Emporia city

Where are people moving to Emporia city from?

  • Tax returns filed by households arriving172
  • People arriving, from those returns342
  • Tax returns filed by households leaving201
  • Net household movement-29
  • Adjusted gross income arriving$5.2 m
  • Net adjusted gross income movement$-1.7 m
  • Average income of an arriving household$30,145
  • Average income of a leaving household$34,040
  • Largest single originGreensville County (70 households)
  • Largest single destinationGreensville County (74 households)
Largest origins of households moving into Emporia city
OriginHouseholdsPeopleAdjusted gross income
Greensville County70148$2.4 m

Households arriving report $3,895 less average income than households leaving, which drains spending power even where headcount holds up. The largest single source of arrivals is Greensville County, which is the catchment a retail or multifamily study should look at first.

US Internal Revenue Service, Statistics of Income county migration flows, 2021 to 2022 filing years.

Emporia city

Employment by industry in Emporia city

  • Covered employment, annual average3,366
  • Establishments reporting270
  • Average annual pay$41,303
  • Average weekly wage$794
  • Health care and social assistance, employment836
  • Health care and social assistance, average annual pay$43,250
  • Retail trade, employment527
  • Retail trade, average annual pay$29,769
  • Administrative and support and waste management services, employment228
  • Administrative and support and waste management services, average annual pay$32,480
  • Other services, except public administration, employment73
  • Other services, except public administration, average annual pay$32,448
  • Finance and insurance, employment44
  • Real estate and rental and leasing, employment19
Private sector employment and pay by industry, Emporia city
SectorEmploymentEstablishmentsAverage annual pay
Health care and social assistance83688$43,250
Retail trade52746$29,769
Administrative and support and waste management services22810$32,480
Other services, except public administration7322$32,448
Finance and insurance4412$49,200
Real estate and rental and leasing1910$43,034

Health care and social assistance is the largest private sector at 836 jobs, 24.8 percent of covered employment.

US Bureau of Labor Statistics, Quarterly Census of Employment and Wages, 2024 annual averages.

Emporia city

How many businesses are in Emporia city?

  • Establishments, all industries218
  • Employment at those establishments3,805
  • Annual payroll$161.0 m
  • Establishments per 1,000 residents39.3

These are counts of establishments physically operating in the county, not listings, so they are the supply side a feasibility study measures demand against. County Business Patterns counts private establishments with paid employees in March 2023, while the Quarterly Census of Employment and Wages above counts every unemployment-insured employer, public ones included, as a 2024 annual average, so the two establishment and employment counts differ.

US Census Bureau, County Business Patterns, 2023.

Emporia city

Building permits in Emporia city

  • Housing units authorized by permit, 20241
  • Declared construction value permitted$128,000
  • Single family units authorized1
  • Multifamily units authorized0
  • Multifamily share of units0.0 percent
  • Average declared value per unit$128,000
  • Units authorized per 1,000 households0.5

Single-family homes are 100.0 percent of units authorized, so the pipeline is predominantly single-family.

US Census Bureau, Building Permits Survey, 2024 annual.

Emporia city

SBA loans in Emporia city (7(a) and 504)

  • 7(a) approvals recorded3
  • 7(a) gross approval dollars$383,600
  • Average 7(a) approval$127,867
  • Median 7(a) approval$134,000
  • Largest single approval$149,600
  • Jobs reported supported, 7(a)35
  • Jobs per approval11.7
  • Distinct 7(a) lenders active2
  • Distinct industries receiving approvals2
  • Median 7(a) term120 months
  • Share of loans on real estate terms, 240 months or longer0.0 percent
  • Loans on real estate terms0
  • Loans on working capital terms, 120 months or shorter2
  • Franchise loans0
  • Franchise share of approvals0.0 percent
  • 504 approvals recorded1
  • 504 gross approval dollars$2.7 m
  • Average 504 approval$2,702,000
  • Median 504 approval$2,702,000
  • Distinct CDCs active1
  • 504 jobs per approval20.0
  • 504 jobs per million dollars approved7.4
  • Combined SBA approval dollars, 7(a) FY2020 to FY2026 and 504 FY2010 to FY2026$3.1 m

US Small Business Administration, 7(a) FOIA release, FY2020 to FY2026 year to date, as of 2026-06-30. US Small Business Administration, 504 FOIA release, FY2010 to FY2026 year to date, as of 2026-06-30.

Emporia city

SBA loan default and charge-off rates in Emporia city

Do SBA loans in Emporia city get paid back?

  • Loans with a final outcome recorded0
  • Paid in full0
  • Charged off0
  • Status: Exempt from disclosure3

Only 0 loans have reached a final outcome, fewer than the 30 a charge-off rate needs, so no rate is published.

Compare against the national and state SBA charge-off rates, computed the same way over resolved loans only.

US Small Business Administration, 7(a) FOIA release, FY2020 to FY2026 year to date, as of 2026-06-30.

Emporia city

How large is Emporia city?

  • Land area7 sq mi
  • Rank by land area among Virginia independent cities127th of 133
  • Width, east to west2.7 mi
  • Height, north to south3.1 mi
  • Geographies sharing a boundary1
  • Residents per square mile of land792
  • Establishments per square mile31.14

US Census Bureau county boundary geometry, TIGER, adjacency computed from shared boundary vertices, TIGER county boundaries. US Census Bureau, American Community Survey 5-Year Estimates, 2020-2024 5-year. US Census Bureau, County Business Patterns, 2023.

Emporia city

Flood risk in Emporia city

  • Participation of the county's own NFIP community Emporia, city ofParticipating, community 510047
  • Communities in the county in the NFIP Community Status Book1
  • Of those, participating in the NFIP1
  • NFIP participation rate100.0 percent
  • Communities carrying a CRS class0
  • Radon levels in Emporia city, EPA zone predicted average indoor radon screening level less than 2 pCi/LZone 3

The county's own community in the status book, the City of Emporia (community 510047), participates in the National Flood Insurance Program and carries no Community Rating System class, so no CRS premium discount applies there. The EPA places Emporia city in radon zone 3, a predicted average indoor radon screening level less than 2 pCi/L. The zone is a screening prediction for the county and does not substitute for a test at an address. 100.0 percent of the county's listed communities participate in the National Flood Insurance Program, per Federal Emergency Management Agency, NFIP Community Status Book (OpenFEMA), as of 2026-09-26.

Federal Emergency Management Agency, NFIP Community Status Book (OpenFEMA), as of 2026-09-26. US EPA, Map of Radon Zones, county spreadsheet, 2024-05 publication, EPA 402/A-16/001.

Coverage

What this page does not hold.

Traffic counts, zoning and the flood zone at an address are not on this page; they resolve at the address in the platform. How this page was built →

Feasibility studies

When a Emporia city site needs a document a lender will accept.

The same data layer behind this page is the one the studies are written from. A study for a Emporia city site starts with the figures you are reading, carrying the same source and period into the credit file.

  • Population, American Community Survey 2020-20245,547
  • Households2,157
  • Average household size2.57
  • Median household income$51,899
  • Median age36.6

How a feasibility study works →

Common questions

Emporia city questions, answered from the record.

How many people live in Emporia city, Virginia?

The Census Bureau estimates 5,402 residents on July 1, 2024 (US Census Bureau, Population Estimates Program, Vintage 2024). The American Community Survey 2020-2024 five-year estimate is 5,547, in 2,157 households, ranking 129th of 133 Virginia counties. Source: US Census Bureau, American Community Survey 5-Year Estimates, 2020-2024 5-year.

Is Emporia city's population growing?

The population has fallen 6.07 percent since the 2020 census base of 5,751, to 5,402 on July 1, 2024. In 2024 there were 81 births against 96 deaths, with net migration of -62. Source: US Census Bureau, Population Estimates Program, Vintage 2024, Vintage 2024, estimates 2020 to 2024.

What is the median household income in Emporia city?

$51,899. The median owner-occupied home is valued at $148,500, which is 2.9 times income, and median gross rent is $1,037 per month. Source: US Census Bureau, American Community Survey 5-Year Estimates, 2020-2024 5-year.

How many businesses are in Emporia city?

218 establishments, employing 3,805 people with an annual payroll of $161.0 m. These are establishments physically operating in the county, not listings. Source: US Census Bureau, County Business Patterns, 2023.

What is employment by industry in Emporia city?

Health care and social assistance is the largest private sector at 836 jobs, 24.8 percent of covered employment. Covered employment averages 3,366 jobs at an average annual pay of $41,303, or $794 a week. Source: US Bureau of Labor Statistics, Quarterly Census of Employment and Wages, 2024 annual averages.

How much SBA lending happens in Emporia city?

3 7(a) approvals totaling $383,600 since FY2020, across 2 lenders, with a median approval of $134,000, plus 1 504 approvals worth $2.7 m since FY2010. These are approvals recorded in the release, not loans disbursed.

How many building permits were issued in Emporia city?

1 housing units were authorized by permit in 2024, with a declared construction value of $128,000. Multifamily was 0.0 percent of units. Source: US Census Bureau, Building Permits Survey, 2024 annual.

What is the radon zone for Emporia city?

Zone 3, a predicted average indoor radon screening level less than 2 pCi/L. Source: US EPA, Map of Radon Zones, county spreadsheet, 2024-05 publication, EPA 402/A-16/001.

Where do people moving to Emporia city come from?

The largest single origin is Greensville County, with 70 households. Arriving households report an average income of $30,145 against $34,040 for those leaving. Source: US Internal Revenue Service, Statistics of Income county migration flows, 2021 to 2022 filing years.

Are traffic counts available for Emporia city on this page?

No. Annual average daily traffic resolves in the platform rather than in this dataset, so no AADT figure is printed here. It is a gap we know about rather than a figure we estimated.

Is zoning published for Emporia city?

No. Nothing on this page presents parcel level zoning, and where a statutory framework applies it is marked as the statewide frame, to be confirmed locally.