HomeMichiganKent CountyRockford city
Rockford city, Michigan: commercial real estate data.
Rockford city is a Census city of 6,218 people across 3.22 square miles of land, in Kent County. Median household income is $107,121, 77.2 percent of occupied homes are owned, and the SBA record carries 59 7(a) approvals to borrowers here worth $23.5 m.
80 sourced place values · tier FULL · 9 sections · underlined figures are computed by MMCG Analytics, not published by the agency
Rockford
What Rockford is
- Census place typecity
- Land area3.22 sq mi
- Water area0.07 sq mi
- Population per square mile of land1,929
- County holding the largest share of its areaKent County, 100.0 percent
US Census Bureau, cartographic boundary file, places, 2024 vintage. US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.
Rockford
How many people live in Rockford
- Population6,218
- Median age38.5
- Population under 181,696
- Share under 1827.3 percent
- Population 65 and over944 plus or minus 305
- Share 65 and over15.2 percent plus or minus 4.9
- Households2,542
- Family households1,795
- Share of households that are families70.6 percent
US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.
Rockford
Income and work in Rockford
- Median household income$107,121
- Per capita income$51,817
- Civilian labor force3,445
- Employed3,232
- Unemployed213 plus or minus 230
- Unemployment rate6.2 percent plus or minus 6.6
- Adults 25 and over4,188
- Adults 25 and over with a high school diploma or higher96.3 percent
- Adults 25 and over with a bachelor degree or higher54.2 percent
- Adults 25 and over with a graduate degree17.2 percent plus or minus 4.7
US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.
Rockford
Housing in Rockford
- Housing units2,629
- Occupied units2,542
- Vacant units87 plus or minus 80
- Vacancy rate3.3 percent plus or minus 3.0
- Owner occupied1,963
- Renter occupied579 plus or minus 186
- Ownership rate77.2 percent
- Median owner-occupied home value$334,400
- Median gross rent, monthly$1,111 plus or minus $226
- Annual rent as a share of median income12.4 percent plus or minus 3.1
- Single family units2,182
- Share single family83.0 percent
- Units in buildings of two or more447 plus or minus 186
- Share in buildings of two or more17.0 percent plus or minus 7.0
- Mobile homes0
- Median year structure built1992
US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.
Rockford
How Rockford gets to work
- Workers 16 and over who commute2,497
- Commuting under 15 minutes528 plus or minus 198
- Share commuting under 15 minutes21.1 percent plus or minus 7.2
- Commuting 30 minutes or more1,094 plus or minus 241
- Share commuting 30 minutes or more43.8 percent
- Drove alone71.5 percent
- Carpooled4.0 percent plus or minus 2.3
- Public transport0.0 percent
- Walked1.0 percent plus or minus 1.1
- Worked from home23.1 percent plus or minus 9.7
US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.
Rockford
SBA loans in Rockford (7(a))
- Approvals59
- Gross approval$23,529,700
- Average approval$398,808
- Median approval$115,000
- Ninetieth percentile approval$1,653,000
- Largest approval$3,486,000
- Jobs supported383
- Jobs per approval6.5
- Loans with a final outcome7
- Paid in full7
- Charged off0
- Median term120 months
- Share on real estate terms of 20 years or more6.8 percent
- Share to franchises10.2 percent
- Distinct lenders17
- Distinct industries by NAICS37
A charge-off rate is not published here. only 7 resolved loans, too few to publish a rate, and a rate over that few outcomes would move several points on one loan.
US Small Business Administration, 7(a) FOIA release, FY2020 to FY2026 year to date, as of 2026-06-30.
Rockford
SBA loans in Rockford (504)
- Approvals14
- Gross approval$6,723,000
- Average approval$480,214
- Median approval$412,000
- Largest approval$1,760,000
- Jobs supported174
- Loans with a final outcome6
- Charged off0
- Median term240 months
- Distinct CDCs3
US Small Business Administration, 504 FOIA release, FY2010 to FY2026 year to date, as of 2026-06-30.
Rockford
Flood risk in Rockford
- Listed NFIP communities1
- Of those, participating0
- NFIP community number260975
- Currently effective map date02/23/23
This community carries no Community Rating System class, so no CRS premium discount applies to it.
FEMA, National Flood Insurance Program Community Status Book, Community Status Book, as retrieved.
Kent County, not Rockford
Kent County context, not Rockford figures
These are Kent County figures. There is no place level equivalent published for any of them, so they are shown as the county backdrop and never as Rockford measurements.
- Establishments in Kent County17,799
- Employment at those establishments, Kent County384,635
- Covered employment, Kent County415,565
- Average annual pay, Kent County$62,288
- Average weekly wage, Kent County$1,198
- Housing units permitted, Kent County2,090
- Of those, single family, Kent County1,141
- County product, 2024, Kent County$60,316,473,000
- County product change over the prior year, Kent County4.5 percent
- Average income of an arriving household, Kent County$84,215
Every figure in this section is published for Kent County as a whole and is not a measurement of Rockford. It is here because a county backdrop is what a credit committee reads a place against, and it is labelled so that it can never be quoted as the place's own.
US Census Bureau, County Business Patterns, 2023. US Bureau of Labor Statistics, Quarterly Census of Employment and Wages, 2024 annual averages. US Census Bureau, Building Permits Survey, 2024 annual. US Bureau of Economic Analysis, Regional, table CAGDP2, CAGDP2, through 2024. US Internal Revenue Service, Statistics of Income county migration flows, 2021 to 2022 filing years.
Coverage
What this page does not hold.
Every item below could be filled with a plausible figure. None of them is. On a page a lender may read, a number that cannot be traced is worse than an absence, so the absences are named.
- Parcel level detail, zoning and flood zone at an address are resolved in the platform, not on this page.
SBA figures count approvals to borrowers whose address is in the place. They are not approvals for projects inside the place boundary: the tape records a borrower city and a project county, and those can differ.
Common questions
Rockford questions, answered from the record.
How many people live in Rockford, Michigan?
6,218, in 2,542 households. Rockford city covers 3.22 square miles of land, which is 1,929 people per square mile. Source: US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.
What county is Rockford in?
Kent County, which holds 100.0 percent of the place by area. Source: US Census Bureau, cartographic boundary file, places, 2024 vintage.
What is the median household income in Rockford?
$107,121. The median owner-occupied home is valued at $334,400. Median gross rent is $1,111 per month. Source: US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.
How much SBA lending goes to Rockford businesses?
59 7(a) approvals totalling $23.5 m, across 17 lenders, median approval $115,000, plus 14 504 approvals worth $6.7 m. These count approvals to borrowers whose address is in Rockford, not projects sited inside the place boundary, and they are approvals recorded in the release rather than loans disbursed.
Do SBA loans to Rockford borrowers get paid back?
No rate is published for Rockford. only 7 resolved loans, too few to publish a rate, and a percentage over that few outcomes would move several points on a single loan. The counts are shown instead.
Is Rockford in the National Flood Insurance Program?
It is listed but not shown as participating. Rockford appears in the FEMA Community Status Book as community 260975, with no Community Rating System class, so no CRS discount applies. Whether a specific parcel sits in a mapped special flood hazard area is an address level question the platform answers.
Are the county figures on this page Rockford figures?
No, and they are labelled so. County Business Patterns, QCEW, the Building Permits Survey, BEA product and IRS migration are published for Kent County as a whole and there is no place level equivalent. They appear in one clearly marked section as context and are never presented as measurements of Rockford.
Is zoning published for Rockford?
Not yet. The zoning layer is in build. Nothing on this page presents parcel level zoning.