HomeWisconsinAshland CountyAshland city
Ashland city, Wisconsin: commercial real estate data.
Ashland city is a Census city of 7,902 people across 13.36 square miles of land, in Ashland County. Median household income is $54,529, 62.7 percent of occupied homes are owned, and the SBA record carries 13 7(a) approvals to borrowers here worth $5.4 m.
76 sourced place values · tier FULL · 8 sections · underlined figures are computed by MMCG Analytics, not published by the agency
Ashland
What Ashland is
- Census place typecity
- Land area13.36 sq mi
- Water area0.25 sq mi
- Population per square mile of land591
- County holding the largest share of its areaAshland County, 99.9 percent
US Census Bureau, cartographic boundary file, places, 2024 vintage. US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.
Ashland
How many people live in Ashland
- Population7,902
- Median age40.9
- Population under 181,430
- Share under 1818.1 percent
- Population 65 and over1,658
- Share 65 and over21.0 percent
- Households3,399
- Family households1,713
- Share of households that are families50.4 percent
US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.
Ashland
Income and work in Ashland
- Median household income$54,529
- Per capita income$32,135
- Civilian labor force4,126
- Employed3,973
- Unemployed153 plus or minus 78
- Unemployment rate3.7 percent plus or minus 1.9
- Adults 25 and over5,447
- Adults 25 and over with a high school diploma or higher95.9 percent
- Adults 25 and over with a bachelor degree or higher29.5 percent
- Adults 25 and over with a graduate degree9.8 percent plus or minus 2.3
US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.
Ashland
Housing in Ashland
- Housing units3,830
- Occupied units3,399
- Vacant units431 plus or minus 167
- Vacancy rate11.3 percent plus or minus 4.3
- Owner occupied2,130
- Renter occupied1,269
- Ownership rate62.7 percent
- Median owner-occupied home value$176,400
- Median gross rent, monthly$753
- Annual rent as a share of median income16.6 percent
- Single family units2,697
- Share single family70.4 percent
- Units in buildings of two or more1,056 plus or minus 211
- Share in buildings of two or more27.6 percent
- Mobile homes77 plus or minus 49
- Median year structure built1956
US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.
Ashland
How Ashland gets to work
- Workers 16 and over who commute3,535
- Commuting under 15 minutes2,543
- Share commuting under 15 minutes71.9 percent
- Commuting 30 minutes or more299 plus or minus 95
- Share commuting 30 minutes or more8.5 percent plus or minus 2.6
- Drove alone71.3 percent
- Carpooled6.8 percent plus or minus 2.7
- Public transport0.8 percent plus or minus 1.3
- Walked9.1 percent plus or minus 3.3
- Worked from home9.6 percent plus or minus 3.1
US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.
Ashland
SBA loans in Ashland (7(a))
- Approvals13
- Gross approval$5,449,800
- Average approval$419,215
- Median approval$345,000
- Ninetieth percentile approval$1,026,000
- Largest approval$1,142,000
- Jobs supported90
- Jobs per approval6.9
- Loans with a final outcome1
- Paid in full1
- Charged off0
- Median term120 months
- Share on real estate terms of 20 years or more23.1 percent
- Share to franchises15.4 percent
- Distinct lenders9
- Distinct industries by NAICS8
A charge-off rate is not published here. only 1 resolved loans, too few to publish a rate, and a rate over that few outcomes would move several points on one loan.
US Small Business Administration, 7(a) FOIA release, FY2020 to FY2026 year to date, as of 2026-06-30.
Ashland
SBA loans in Ashland (504)
- Approvals10
- Gross approval$7,921,000
- Average approval$792,100
- Median approval$623,000
- Largest approval$1,667,000
- Jobs supported118
- Loans with a final outcome5
- Charged off0
- Median term240 months
- Distinct CDCs3
US Small Business Administration, 504 FOIA release, FY2010 to FY2026 year to date, as of 2026-06-30.
Ashland County, not Ashland
Ashland County context, not Ashland figures
These are Ashland County figures. There is no place level equivalent published for any of them, so they are shown as the county backdrop and never as Ashland measurements.
- Establishments in Ashland County491
- Employment at those establishments, Ashland County5,987
- Covered employment, Ashland County7,940
- Average annual pay, Ashland County$50,101
- Average weekly wage, Ashland County$963
- Housing units permitted, Ashland County29
- Of those, single family, Ashland County29
- County product, 2024, Ashland County$929,137,000
- County product change over the prior year, Ashland County4.5 percent
- Average income of an arriving household, Ashland County$55,641
Every figure in this section is published for Ashland County as a whole and is not a measurement of Ashland. It is here because a county backdrop is what a credit committee reads a place against, and it is labelled so that it can never be quoted as the place's own.
US Census Bureau, County Business Patterns, 2023. US Bureau of Labor Statistics, Quarterly Census of Employment and Wages, 2024 annual averages. US Census Bureau, Building Permits Survey, 2024 annual. US Bureau of Economic Analysis, Regional, table CAGDP2, CAGDP2, through 2024. US Internal Revenue Service, Statistics of Income county migration flows, 2021 to 2022 filing years.
Coverage
What this page does not hold.
Every item below could be filled with a plausible figure. None of them is. On a page a lender may read, a number that cannot be traced is worse than an absence, so the absences are named.
- This place is not listed as a community in the FEMA Community Status Book, so no NFIP participation or CRS class is shown.
- Parcel level detail, zoning and flood zone at an address are resolved in the platform, not on this page.
SBA figures count approvals to borrowers whose address is in the place. They are not approvals for projects inside the place boundary: the tape records a borrower city and a project county, and those can differ.
Common questions
Ashland questions, answered from the record.
How many people live in Ashland, Wisconsin?
7,902, in 3,399 households. Ashland city covers 13.36 square miles of land, which is 591 people per square mile. Source: US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.
What county is Ashland in?
Ashland County, which holds 99.9 percent of the place by area. Source: US Census Bureau, cartographic boundary file, places, 2024 vintage.
What is the median household income in Ashland?
$54,529. The median owner-occupied home is valued at $176,400. Median gross rent is $753 per month. Source: US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.
How much SBA lending goes to Ashland businesses?
13 7(a) approvals totalling $5.4 m, across 9 lenders, median approval $345,000, plus 10 504 approvals worth $7.9 m. These count approvals to borrowers whose address is in Ashland, not projects sited inside the place boundary, and they are approvals recorded in the release rather than loans disbursed.
Do SBA loans to Ashland borrowers get paid back?
No rate is published for Ashland. only 1 resolved loans, too few to publish a rate, and a percentage over that few outcomes would move several points on a single loan. The counts are shown instead.
Are the county figures on this page Ashland figures?
No, and they are labelled so. County Business Patterns, QCEW, the Building Permits Survey, BEA product and IRS migration are published for Ashland County as a whole and there is no place level equivalent. They appear in one clearly marked section as context and are never presented as measurements of Ashland.
Is zoning published for Ashland?
Not yet. The zoning layer is in build. Nothing on this page presents parcel level zoning.