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Racine County, Wisconsin: commercial real estate data.

Racine County, Wisconsin had an estimated 198,651 residents on July 1, 2024, up 0.2 percent since the 2020 census base of 198,227, across 333 square miles. County output reached $11.72 bn in 2024, 4,114 establishments operate here, and the SBA record carries 285 7(a) approvals worth $122.8 m since FY2020.

Underlined figures are computed by MMCG Analytics, not published by the agency.

Racine County

How many people live in Racine County

  • Population, American Community Survey 2020-2024197,532
  • Households80,406
  • Average household size2.46
  • Median household income$78,096
  • Median age40.5
  • Median gross rent$1,080 per month
  • Median owner-occupied home value$251,400
  • Home value to household income3.2 times
  • Annual rent as a share of median income16.6 percent
  • Adults 25 and over with a bachelor degree or higher28.4 percent
  • Adults 25 and over with a graduate degree9.3 percent
  • Adults 25 and over136,564
  • Population under 1844,901
  • Share under 1822.7 percent
  • Population 65 and over35,802
  • Share 65 and over18.1 percent
  • Working age population, 18 to 64116,829
  • Civilian labor force101,652
  • Unemployment rate4.4 percent
  • Labor force participation, adults 18 and over66.6 percent
  • Rank by population among Wisconsin counties5th of 72
  • Rank by population among US county-equivalents, Puerto Rico included351st of 3,222

Racine County is the 5th largest of 72 Wisconsin counties by population. A median home costs 3.2 times median household income, which is moderately unaffordable by national standards. Residents under 18 outnumber those 65 and over, at 22.7 percent against 18.1 percent, a household formation profile rather than a retirement one.

US Census Bureau, American Community Survey 5-Year Estimates, 2020-2024 5-year.

Racine County

Is Racine County's population growing?

  • Population, July 1, 2024198,651
  • Census 2020 base population198,227
  • Population change since the 2020 census base0.21 percent
  • Population change, 2023 to 20241,244
  • Births, 20242,100
  • Deaths, 20242,064
  • Natural change, 202436
  • Net domestic migration, 2024622
  • Net international migration, 2024589
  • Total net migration, 20241,211
  • Cumulative net domestic migration, 2021 to 2024-739
  • Rank by growth among US county-equivalents1757th of 3,144

The county has grown 0.21 percent since the 2020 census base. The population grew in 2024 from both sources: births exceeded deaths and more people moved in than left.

US Census Bureau, Population Estimates Program, Vintage 2024, Vintage 2024, estimates 2020 to 2024.

Racine County

Where are people moving to Racine County from?

  • Tax returns filed by households arriving4,783
  • People arriving, from those returns8,127
  • Tax returns filed by households leaving4,863
  • Net household movement-80
  • Adjusted gross income arriving$299.9 m
  • Net adjusted gross income movement$-33.0 m
  • Average income of an arriving household$62,699
  • Average income of a leaving household$68,462
  • Largest single originMilwaukee County (1,221 households)
  • Largest single destinationMilwaukee County (973 households)
Largest origins of households moving into Racine County
OriginHouseholdsPeopleAdjusted gross income
Milwaukee County1,2212,119$77.9 m
Kenosha County1,0231,764$61.3 m
Waukesha County299514$22.6 m
Lake County255435$15.5 m
Walworth County243409$14.9 m
Cook County157232$14.0 m
Dane County76104$3.4 m
McHenry County4969$3.8 m

Households arriving report $5,763 less average income than households leaving, which drains spending power even where headcount holds up. The largest single source of arrivals is Milwaukee County, which is the catchment a retail or multifamily study should look at first.

US Internal Revenue Service, Statistics of Income county migration flows, 2021 to 2022 filing years.

Racine County

What is the Racine County economy?

  • County GDP, 2024$11.72 bn
  • County GDP, 2023$11.20 bn
  • GDP change, 2023 to 20244.6 percent
  • GDP change over five years31.4 percent
  • Rank by GDP among the Wisconsin areas BEA publishes8th of 72
  • Rank by GDP among the US county areas BEA publishes391st of 3,127
  • GDP per resident$59,355

Output grew 4.6 percent in the latest year and 31.4 percent over five, which is the trend line a lender will read behind any single year figure.

US Bureau of Economic Analysis, Regional, table CAGDP2, CAGDP2, through 2024.

Racine County

Employment by industry in Racine County

  • Covered employment, annual average76,342
  • Establishments reporting5,234
  • Average annual pay$61,150
  • Average weekly wage$1,176
  • Manufacturing, employment17,677
  • Manufacturing, average annual pay$87,212
  • Health care and social assistance, employment11,080
  • Health care and social assistance, average annual pay$56,928
  • Retail trade, employment8,812
  • Retail trade, average annual pay$33,873
  • Accommodation and food services, employment6,514
  • Accommodation and food services, average annual pay$20,865
  • Wholesale trade, employment3,577
  • Construction, employment3,462
Private sector employment and pay by industry, Racine County
SectorEmploymentEstablishmentsAverage annual pay
Manufacturing17,677314$87,212
Health care and social assistance11,0801,279$56,928
Retail trade8,812509$33,873
Accommodation and food services6,514400$20,865
Wholesale trade3,577244$69,613
Construction3,462432$77,867
Administrative and support and waste management services3,321273$45,085
Finance and insurance2,264195$89,321

Manufacturing is the largest private sector at 17,677 jobs, 23.2 percent of covered employment.

US Bureau of Labor Statistics, Quarterly Census of Employment and Wages, 2024 annual averages.

Racine County

How many businesses are in Racine County?

  • Establishments, all industries4,114
  • Employment at those establishments69,594
  • Annual payroll$3.95 bn
  • Establishments per 1,000 residents20.8

These are counts of establishments physically operating in the county, not listings, so they are the supply side a feasibility study measures demand against. County Business Patterns counts private establishments with paid employees in March 2023, while the Quarterly Census of Employment and Wages above counts every unemployment-insured employer, public ones included, as a 2024 annual average, so the two establishment and employment counts differ.

US Census Bureau, County Business Patterns, 2023.

Racine County

Building permits in Racine County

  • Housing units authorized by permit, 2024277
  • Declared construction value permitted$89.3 m
  • Single family units authorized163
  • Multifamily units authorized114
  • Multifamily share of units41.2 percent
  • Average declared value per unit$322,415
  • Units authorized per 1,000 households3.4

Multifamily is 41.2 percent of units authorized, so the pipeline is being built for renters rather than buyers.

US Census Bureau, Building Permits Survey, 2024 annual.

Racine County

SBA loans in Racine County (7(a) and 504)

  • 7(a) approvals recorded285
  • 7(a) gross approval dollars$122.8 m
  • Average 7(a) approval$430,806
  • Median 7(a) approval$150,000
  • 10th percentile approval$25,000
  • 90th percentile approval$1,049,200
  • Largest single approval$5,000,000
  • Jobs reported supported, 7(a)2,181
  • Jobs per approval7.7
  • Distinct 7(a) lenders active55
  • Distinct industries receiving approvals121
  • Median 7(a) term120 months
  • Share of loans on real estate terms, 240 months or longer16.8 percent
  • Loans on real estate terms48
  • Loans on working capital terms, 120 months or shorter226
  • Franchise loans25
  • Franchise share of approvals8.8 percent
  • Leading industry by approval countLimited-Service Restaurants (12)
  • Most active lenderCommunity State Bank (92)
  • 504 approvals recorded105
  • 504 gross approval dollars$91.4 m
  • Average 504 approval$870,629
  • Median 504 approval$502,000
  • Distinct CDCs active4
  • 504 jobs per approval11.8
  • 504 jobs per million dollars approved13.5
  • Most active CDCRacine County Economic Development Corporation (60)
  • Combined SBA approval dollars, 7(a) FY2020 to FY2026 and 504 FY2010 to FY2026$214.2 m

The average approval of $430,806 sits well above the median of $150,000, pulled up by a few larger deals, so the median is the better guide to what a typical borrower here gets. Only 16.8 percent of approvals run on real estate terms, so SBA credit here is mostly working capital and equipment rather than property acquisition.

US Small Business Administration, 7(a) FOIA release, FY2020 to FY2026 year to date, as of 2026-06-30. US Small Business Administration, 504 FOIA release, FY2010 to FY2026 year to date, as of 2026-06-30.

Racine County

SBA loan default and charge-off rates in Racine County

Do SBA loans in Racine County get paid back?

  • Loans with a final outcome recorded77
  • Paid in full67
  • Charged off10
  • Charge-off rate on resolved loans13.0 percent
  • Status: Paid in full67
  • Status: Charged off10
  • Status: Exempt from disclosure166
  • Status: Cancelled33
  • Status: Committed, not yet disbursed9

Of the 77 loans that have reached a final outcome, 13.0 percent were charged off. This is computed only over resolved loans, because a loan still running has not yet succeeded or failed and counting it either way would be wrong.

Compare against the national and state SBA charge-off rates, computed the same way over resolved loans only.

US Small Business Administration, 7(a) FOIA release, FY2020 to FY2026 year to date, as of 2026-06-30.

Racine County

SBA lending by place in Racine County

  • Borrower cities with recorded lending16
  • Racine, approvals94
  • Burlington, approvals57
  • Waterford, approvals35
  • Union Grove, approvals22
  • Sturtevant, approvals20
  • Mount Pleasant, approvals17
SBA 7(a) approvals by borrower city, loans with a project in Racine County, FY2020 to FY2026
Borrower cityApprovalsGross approval dollars
Racine94$37,371,500
Burlington57$26,278,000
Waterford35$5,137,800
Union Grove22$8,257,300
Sturtevant20$13,882,500
Mount Pleasant17$12,789,200
Franksville12$10,922,300
Caledonia8$1,438,600
8 other borrower cities20$6,702,500

Racine accounts for 94 approvals against 57 in Burlington. County level figures average over that gap, which is why a site decision is made at the submarket rather than the county.

US Small Business Administration, 7(a) FOIA release, FY2020 to FY2026 year to date, as of 2026-06-30.

Racine County

How large is Racine County?

  • Land area333 sq mi
  • Rank by land area among Wisconsin counties67th of 72
  • Width, east to west27.4 mi
  • Height, north to south16.1 mi
  • Geographies sharing a boundary4
  • Residents per square mile of land593
  • Establishments per square mile12.35

US Census Bureau county boundary geometry, TIGER, adjacency computed from shared boundary vertices, TIGER county boundaries. US Census Bureau, American Community Survey 5-Year Estimates, 2020-2024 5-year. US Census Bureau, County Business Patterns, 2023.

Racine County

Flood risk in Racine County

  • Participation of the county's own NFIP community Racine County, unincorporated areasParticipating, community 550347
  • Communities in the county in the NFIP Community Status Book13
  • Of those, participating in the NFIP12
  • NFIP participation rate92.3 percent
  • Communities carrying a CRS class0
  • Radon levels in Racine County, EPA zone predicted average indoor radon screening level from 2 to 4 pCi/LZone 2

The county's own community in the status book, unincorporated Racine County (community 550347), participates in the National Flood Insurance Program and carries no Community Rating System class, so no CRS premium discount applies there. The EPA places Racine County in radon zone 2, a predicted average indoor radon screening level from 2 to 4 pCi/L. The zone is a screening prediction for the county and does not substitute for a test at an address. 92.3 percent of the county's listed communities participate in the National Flood Insurance Program, per Federal Emergency Management Agency, NFIP Community Status Book (OpenFEMA), as of 2026-09-26.

Federal Emergency Management Agency, NFIP Community Status Book (OpenFEMA), as of 2026-09-26. US EPA, Map of Radon Zones, county spreadsheet, 2024-05 publication, EPA 402/A-16/001.

Coverage

What this page does not hold.

Traffic counts, zoning and the flood zone at an address are not on this page; they resolve at the address in the platform. How this page was built →

Feasibility studies

When a Racine County site needs a document a lender will accept.

The same data layer behind this page is the one the studies are written from. A study for a Racine County site starts with the figures you are reading, carrying the same source and period into the credit file.

  • Population, American Community Survey 2020-2024197,532
  • Households80,406
  • Average household size2.46
  • Median household income$78,096
  • Median age40.5

How a feasibility study works →

Common questions

Racine County questions, answered from the record.

How many people live in Racine County, Wisconsin?

The Census Bureau estimates 198,651 residents on July 1, 2024 (US Census Bureau, Population Estimates Program, Vintage 2024). The American Community Survey 2020-2024 five-year estimate is 197,532, in 80,406 households, ranking 5th of 72 Wisconsin counties. Source: US Census Bureau, American Community Survey 5-Year Estimates, 2020-2024 5-year.

Is Racine County's population growing?

The population has grown 0.21 percent since the 2020 census base of 198,227, to 198,651 on July 1, 2024. In 2024 there were 2,100 births against 2,064 deaths, with net migration of 1,211. Source: US Census Bureau, Population Estimates Program, Vintage 2024, Vintage 2024, estimates 2020 to 2024.

What is the median household income in Racine County?

$78,096. The median owner-occupied home is valued at $251,400, which is 3.2 times income, and median gross rent is $1,080 per month. Source: US Census Bureau, American Community Survey 5-Year Estimates, 2020-2024 5-year.

How many businesses are in Racine County?

4,114 establishments, employing 69,594 people with an annual payroll of $3.95 bn. These are establishments physically operating in the county, not listings. Source: US Census Bureau, County Business Patterns, 2023.

What is employment by industry in Racine County?

Manufacturing is the largest private sector at 17,677 jobs, 23.2 percent of covered employment. Covered employment averages 76,342 jobs at an average annual pay of $61,150, or $1,176 a week. Source: US Bureau of Labor Statistics, Quarterly Census of Employment and Wages, 2024 annual averages.

How much SBA lending happens in Racine County?

285 7(a) approvals totaling $122.8 m since FY2020, across 55 lenders, with a median approval of $150,000, plus 105 504 approvals worth $91.4 m since FY2010. These are approvals recorded in the release, not loans disbursed.

Do SBA loans in Racine County get paid back?

Of the 77 loans that have reached a final outcome, 67 were paid in full and 10 charged off, a charge-off rate of 13.0 percent. Loans still running are excluded, because they have not yet succeeded or failed.

How many building permits were issued in Racine County?

277 housing units were authorized by permit in 2024, with a declared construction value of $89.3 m. Multifamily was 41.2 percent of units. Source: US Census Bureau, Building Permits Survey, 2024 annual.

What is the radon zone for Racine County?

Zone 2, a predicted average indoor radon screening level from 2 to 4 pCi/L. Source: US EPA, Map of Radon Zones, county spreadsheet, 2024-05 publication, EPA 402/A-16/001.

Where do people moving to Racine County come from?

The largest single origin is Milwaukee County, with 1,221 households. Arriving households report an average income of $62,699 against $68,462 for those leaving. Source: US Internal Revenue Service, Statistics of Income county migration flows, 2021 to 2022 filing years.

Are traffic counts available for Racine County on this page?

No. Annual average daily traffic resolves in the platform rather than in this dataset, so no AADT figure is printed here. It is a gap we know about rather than a figure we estimated.

Is zoning published for Racine County?

No. Nothing on this page presents parcel level zoning, and where a statutory framework applies it is marked as the statewide frame, to be confirmed locally.

Racine County

Cities and places in Racine.

18 Census places lie wholly or partly in Racine County. All 18 carry enough published place level data for a page of their own and are linked.

Census places in Racine County, by population, with SBA 7(a) approvals to borrowers in each place for projects in Racine County
PlaceTypePopulationSBA 7(a) approvals, projects in this countyLies in
Racinecity77,63394Wholly in this county
Mount Pleasantvillage27,95317Wholly in this county
Caledoniavillage25,2578Wholly in this county
Burlingtoncity10,9875796.9 percent here, 3.1 percent Walworth County
Sturtevantvillage6,77220Wholly in this county
Waterfordvillage5,69235Wholly in this county
TichiganCDP5,052None recordedWholly in this county
Union Grovevillage5,03622Wholly in this county
Wind LakeCDP4,836None recordedWholly in this county
Raymondvillage3,945None recordedWholly in this county
Rochestervillage3,7641Wholly in this county
Yorkvillevillage3,243None recordedWholly in this county
Bohners LakeCDP2,460None recordedWholly in this county
Browns LakeCDP1,827None recordedWholly in this county
Wind Pointvillage1,531None recordedWholly in this county
Eagle LakeCDP1,037None recordedWholly in this county
Elmwood Parkvillage526None recordedWholly in this county
North Bayvillage203None recordedWholly in this county

A further 31 of the county's 285 SBA 7(a) approvals are to borrowers in cities that match no Census place in Racine County, the largest being Franksville (12), Kansasville (7), East Troy (5). Those are postal cities, unincorporated areas and cities outside the county, so no place row claims them; they are counted in the county total above.