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HomeWisconsinLa Crosse CountyOnalaska

Onalaska, Wisconsin: commercial real estate data.

Onalaska is a Census city of 19,348 people across 10.61 square miles of land, in La Crosse County. Median household income is $85,867, 63.1 percent of occupied homes are owned, and the SBA record carries 27 7(a) approvals to borrowers here worth $13.2 m since FY2020.

Underlined figures are computed by MMCG Analytics, not published by the agency.

Onalaska

What Onalaska is

  • Census place typecity
  • Land area10.61 sq mi
  • Water area0.6 sq mi
  • Population per square mile of land1,823
  • County holding the largest share of its areaLa Crosse County, 100.0 percent

US Census Bureau, cartographic boundary file, places, 2024 vintage. US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.

Onalaska

How many people live in Onalaska

  • Population19,348
  • Median age40.7
  • Population under 183,744
  • Share under 1819.4 percent
  • Population 65 and over3,955
  • Share 65 and over20.4 percent
  • Households9,002
  • Family households5,230
  • Share of households that are families58.1 percent

US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.

Onalaska

Income and work in Onalaska

  • Median household income$85,867
  • Per capita income$52,580
  • Civilian labor force10,733
  • Employed10,370
  • Unemployed363 plus or minus 283
  • Unemployment rate3.4 percent plus or minus 2.6
  • Adults 25 and over14,072
  • Adults 25 and over with a high school diploma or higher98.3 percent
  • Adults 25 and over with a bachelor degree or higher41.7 percent
  • Adults 25 and over with a graduate degree17.5 percent

US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.

Onalaska

Housing in Onalaska

  • Housing units9,120
  • Occupied units9,002
  • Vacant units118 plus or minus 102
  • Vacancy rate1.3 percent plus or minus 1.1
  • Owner occupied5,678
  • Renter occupied3,324
  • Ownership rate63.1 percent
  • Median owner-occupied home value$288,900
  • Median gross rent, monthly$1,130
  • Annual rent as a share of median income15.8 percent
  • Single family units5,877
  • Share single family64.4 percent
  • Units in buildings of two or more2,744
  • Share in buildings of two or more30.1 percent
  • Mobile homes423 plus or minus 148
  • Median year structure built1991

US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.

Onalaska

How Onalaska gets to work

  • Workers 16 and over who commute9,151
  • Commuting under 15 minutes4,290
  • Share commuting under 15 minutes46.9 percent
  • Commuting 30 minutes or more1,281 plus or minus 356
  • Share commuting 30 minutes or more14.0 percent plus or minus 3.8
  • Drove alone80.2 percent
  • Carpooled7.8 percent plus or minus 3.6
  • Public transport0.0 percent
  • Walked0.6 percent plus or minus 0.6
  • Worked from home10.9 percent plus or minus 2.7

US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.

Onalaska

SBA loans in Onalaska (7(a))

  • Approvals27
  • Gross approval$13,159,200
  • Average approval$487,378
  • Median approval$160,000
  • Ninetieth percentile approval$1,469,540
  • Largest approval$3,445,000
  • Jobs supported330
  • Jobs per approval12.2
  • Loans with a final outcome11
  • Paid in full11
  • Charged off0
  • Median term84 months
  • Share on real estate terms of 20 years or more3.7 percent
  • Share to franchises14.8 percent
  • Distinct lenders9
  • Distinct industries by NAICS18

Counted by borrower city: approvals to borrowers whose address is in Onalaska, in any county, FY2020 to FY2026. Only 11 loans have reached a final outcome, fewer than the 30 a charge-off rate needs, so no rate is published.

US Small Business Administration, 7(a) FOIA release, FY2020 to FY2026 year to date, as of 2026-06-30.

Onalaska

SBA loans in Onalaska (504)

  • Approvals34
  • Gross approval$24,451,000
  • Average approval$719,147
  • Median approval$587,500
  • Largest approval$2,782,000
  • Jobs supported182
  • Loans with a final outcome3
  • Charged off0
  • Median term240 months
  • Distinct CDCs2

Counted by borrower city: approvals to borrowers whose address is in Onalaska, in any county, FY2010 to FY2026. Only 3 loans have reached a final outcome, fewer than the 30 a charge-off rate needs, so no rate is published.

US Small Business Administration, 504 FOIA release, FY2010 to FY2026 year to date, as of 2026-06-30.

Onalaska

Flood risk in Onalaska

  • NFIP communityCity of Onalaska
  • NFIP community number550221
  • Participating in the NFIPYes
  • Community Rating System classNone
  • Currently effective map date01/06/12

The City of Onalaska participates in the National Flood Insurance Program as community 550221 and carries no Community Rating System class, so no CRS premium discount applies to it.

Federal Emergency Management Agency, NFIP Community Status Book (OpenFEMA), as of 2026-09-26.

La Crosse County, not Onalaska

La Crosse County context, not Onalaska figures

  • Establishments in La Crosse County3,151
  • Covered employment, La Crosse County69,521
  • Average annual pay, La Crosse County$58,448
  • Housing units permitted, La Crosse County478

Every figure in this section is published for La Crosse County as a whole and is not a measurement of Onalaska.

All La Crosse County figures →

US Census Bureau, County Business Patterns, 2023. US Bureau of Labor Statistics, Quarterly Census of Employment and Wages, 2024 annual averages. US Census Bureau, Building Permits Survey, 2024 annual.

Coverage

What this page does not hold.

Parcel detail, zoning and the flood zone at an address are not on this page; they resolve at the address in the platform. How this page was built →

Common questions

Onalaska questions, answered from the record.

How many people live in Onalaska, Wisconsin?

19,348, in 9,002 households. Onalaska city covers 10.61 square miles of land, which is 1,823 people per square mile. Source: US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.

What county is Onalaska in?

La Crosse County, which holds 100.0 percent of the place by area. Source: US Census Bureau, cartographic boundary file, places, 2024 vintage.

What is the median household income in Onalaska?

$85,867. The median owner-occupied home is valued at $288,900. Median gross rent is $1,130 per month. Source: US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.

How much SBA lending goes to Onalaska businesses?

27 7(a) approvals totaling $13.2 m since FY2020, across 9 lenders, median approval $160,000, plus 34 504 approvals worth $24.5 m since FY2010. These count approvals to borrowers whose address is in Onalaska, not projects sited inside the place boundary, and they are approvals recorded in the release rather than loans disbursed.

Do SBA loans to Onalaska borrowers get paid back?

No rate is published for Onalaska. Only 11 loans have reached a final outcome, fewer than the 30 a charge-off rate needs, so no rate is published. The counts are shown instead.

Is Onalaska in the National Flood Insurance Program?

Yes. Onalaska appears in the FEMA Community Status Book as Onalaska, city of, community 550221, with no Community Rating System class, so no CRS discount applies. Whether a specific parcel sits in a mapped special flood hazard area is an address level question the platform answers.

Are the county figures on this page Onalaska figures?

No, and they are labeled so. County Business Patterns, QCEW, the Building Permits Survey, BEA product and IRS migration are published for La Crosse County as a whole and there is no place level equivalent. They appear in one clearly marked section as context and are never presented as measurements of Onalaska.

Is zoning published for Onalaska?

No. Nothing on this page presents parcel level zoning.