Paulding County, Georgia: commercial real estate data.
Paulding County, Georgia had an estimated 188,549 residents on July 1, 2024, up 11.8 percent since the 2020 census base of 168,651, across 312 square miles. County output reached $5.18 bn in 2024, 2,423 establishments operate here, and the SBA record carries 109 7(a) approvals worth $82.8 m since FY2020.
Underlined figures are computed by MMCG Analytics, not published by the agency.
Paulding County
How many people live in Paulding County
- Population, American Community Survey 2020-2024178,909
- Households60,008
- Average household size2.98
- Median household income$98,031
- Median age36.9
- Median gross rent$1,772 per month
- Median owner-occupied home value$326,300
- Home value to household income3.3 times
- Annual rent as a share of median income21.7 percent
- Adults 25 and over with a bachelor degree or higher29.5 percent
- Adults 25 and over with a graduate degree9.9 percent
- Adults 25 and over118,289
- Population under 1845,577
- Share under 1825.5 percent
- Population 65 and over20,997
- Share 65 and over11.7 percent
- Working age population, 18 to 64112,335
- Civilian labor force93,774
- Unemployment rate4.5 percent
- Labor force participation, adults 18 and over70.3 percent
- Rank by population among Georgia counties13th of 159
- Rank by population among US county-equivalents, Puerto Rico included384th of 3,222
Paulding County is the 13th largest of 159 Georgia counties by population. A median home costs 3.3 times median household income, which is moderately unaffordable by national standards. Residents under 18 outnumber those 65 and over, at 25.5 percent against 11.7 percent, a household formation profile rather than a retirement one.
US Census Bureau, American Community Survey 5-Year Estimates, 2020-2024 5-year.
Paulding County
Is Paulding County's population growing?
- Population, July 1, 2024188,549
- Census 2020 base population168,651
- Population change since the 2020 census base11.80 percent
- Population change, 2023 to 20245,014
- Births, 20241,911
- Deaths, 20241,243
- Natural change, 2024668
- Net domestic migration, 20243,590
- Net international migration, 2024777
- Total net migration, 20244,367
- Cumulative net domestic migration, 2021 to 202414,321
- Rank by growth among US county-equivalents114th of 3,144
The county has grown 11.80 percent since the 2020 census base. The population grew in 2024 from both sources: births exceeded deaths and more people moved in than left.
US Census Bureau, Population Estimates Program, Vintage 2024, Vintage 2024, estimates 2020 to 2024.
Paulding County
Where are people moving to Paulding County from?
- Tax returns filed by households arriving7,770
- People arriving, from those returns15,426
- Tax returns filed by households leaving6,439
- Net household movement1,331
- Adjusted gross income arriving$457.5 m
- Net adjusted gross income movement$91.6 m
- Average income of an arriving household$58,880
- Average income of a leaving household$56,828
- Largest single originCobb County (2,619 households)
- Largest single destinationCobb County (1,474 households)
| Origin | Households | People | Adjusted gross income |
|---|---|---|---|
| Cobb County | 2,619 | 5,282 | $168.5 m |
| Douglas County | 582 | 1,167 | $26.3 m |
| Fulton County | 409 | 735 | $21.9 m |
| Cherokee County | 288 | 551 | $16.4 m |
| Carroll County | 286 | 554 | $14.0 m |
| DeKalb County | 186 | 335 | $9.2 m |
| Bartow County | 172 | 346 | $8.9 m |
| Polk County | 157 | 340 | $7.1 m |
Households arriving report $2,052 more average income than households leaving, so the migration is raising local spending power rather than just moving it around. The largest single source of arrivals is Cobb County, which is the catchment a retail or multifamily study should look at first.
US Internal Revenue Service, Statistics of Income county migration flows, 2021 to 2022 filing years.
Paulding County
What is the Paulding County economy?
- County GDP, 2024$5.18 bn
- County GDP, 2023$4.73 bn
- GDP change, 2023 to 20249.5 percent
- GDP change over five years53.5 percent
- Rank by GDP among the Georgia areas BEA publishes31st of 159
- Rank by GDP among the US county areas BEA publishes701st of 3,127
- GDP per resident$28,968
Output grew 9.5 percent in the latest year and 53.5 percent over five, which is the trend line a lender will read behind any single year figure.
US Bureau of Economic Analysis, Regional, table CAGDP2, CAGDP2, through 2024.
Paulding County
Employment by industry in Paulding County
- Covered employment, annual average30,033
- Establishments reporting3,011
- Average annual pay$48,705
- Average weekly wage$937
- Retail trade, employment5,500
- Retail trade, average annual pay$35,654
- Health care and social assistance, employment4,508
- Health care and social assistance, average annual pay$60,617
- Accommodation and food services, employment3,952
- Accommodation and food services, average annual pay$21,714
- Construction, employment2,512
- Construction, average annual pay$64,460
- Administrative and support and waste management services, employment1,574
- Manufacturing, employment1,380
| Sector | Employment | Establishments | Average annual pay |
|---|---|---|---|
| Retail trade | 5,500 | 334 | $35,654 |
| Health care and social assistance | 4,508 | 293 | $60,617 |
| Accommodation and food services | 3,952 | 192 | $21,714 |
| Construction | 2,512 | 452 | $64,460 |
| Administrative and support and waste management services | 1,574 | 250 | $40,736 |
| Manufacturing | 1,380 | 90 | $64,487 |
| Other services, except public administration | 1,042 | 212 | $41,215 |
| Professional, scientific and technical services | 842 | 305 | $74,120 |
Retail trade is the largest private sector at 5,500 jobs, 18.3 percent of covered employment.
US Bureau of Labor Statistics, Quarterly Census of Employment and Wages, 2024 annual averages.
Paulding County
How many businesses are in Paulding County?
- Establishments, all industries2,423
- Employment at those establishments23,321
- Annual payroll$993.0 m
- Establishments per 1,000 residents13.5
These are counts of establishments physically operating in the county, not listings, so they are the supply side a feasibility study measures demand against. County Business Patterns counts private establishments with paid employees in March 2023, while the Quarterly Census of Employment and Wages above counts every unemployment-insured employer, public ones included, as a 2024 annual average, so the two establishment and employment counts differ.
US Census Bureau, County Business Patterns, 2023.
Paulding County
Building permits in Paulding County
- Housing units authorized by permit, 20241,458
- Declared construction value permitted$180.4 m
- Single family units authorized1,458
- Multifamily units authorized0
- Multifamily share of units0.0 percent
- Average declared value per unit$123,727
- Units authorized per 1,000 households24.3
Single-family homes are 100.0 percent of units authorized, so the pipeline is predominantly single-family.
US Census Bureau, Building Permits Survey, 2024 annual.
Paulding County
SBA loans in Paulding County (7(a) and 504)
- 7(a) approvals recorded109
- 7(a) gross approval dollars$82.8 m
- Average 7(a) approval$759,917
- Median 7(a) approval$322,500
- 10th percentile approval$50,000
- 90th percentile approval$2,137,200
- Largest single approval$5,000,000
- Jobs reported supported, 7(a)1,134
- Jobs per approval10.4
- Distinct 7(a) lenders active44
- Distinct industries receiving approvals60
- Median 7(a) term120 months
- Share of loans on real estate terms, 240 months or longer31.2 percent
- Loans on real estate terms34
- Loans on working capital terms, 120 months or shorter65
- Franchise loans18
- Franchise share of approvals16.5 percent
- Leading industry by approval countFull-Service Restaurants (7)
- Most active lenderNortheast Bank (9)
- 504 approvals recorded26
- 504 gross approval dollars$20.9 m
- Average 504 approval$804,500
- Median 504 approval$630,500
- Distinct CDCs active5
- 504 jobs per approval12.2
- 504 jobs per million dollars approved15.2
- Most active CDCFlorida Business Development Corporation (8)
- Combined SBA approval dollars, 7(a) FY2020 to FY2026 and 504 FY2010 to FY2026$103.7 m
The average approval of $759,917 sits well above the median of $322,500, pulled up by a few larger deals, so the median is the better guide to what a typical borrower here gets. 31.2 percent of approvals run on real estate terms of 240 months or more, so this is a market where SBA credit is buying buildings, not just funding operations.
US Small Business Administration, 7(a) FOIA release, FY2020 to FY2026 year to date, as of 2026-06-30. US Small Business Administration, 504 FOIA release, FY2010 to FY2026 year to date, as of 2026-06-30.
Paulding County
SBA loan default and charge-off rates in Paulding County
Do SBA loans in Paulding County get paid back?
- Loans with a final outcome recorded14
- Paid in full14
- Charged off0
- Status: Paid in full14
- Status: Cancelled19
- Status: Exempt from disclosure72
- Status: Committed, not yet disbursed4
Only 14 loans have reached a final outcome, fewer than the 30 a charge-off rate needs, so no rate is published.
Compare against the national and state SBA charge-off rates, computed the same way over resolved loans only.
US Small Business Administration, 7(a) FOIA release, FY2020 to FY2026 year to date, as of 2026-06-30.
Paulding County
SBA lending by place in Paulding County
- Borrower cities with recorded lending7
- Dallas, approvals63
- Hiram, approvals32
- Villa Rica, approvals3
- Acworth, approvals3
- Douglasville, approvals3
- Powder Springs, approvals3
| Borrower city | Approvals | Gross approval dollars |
|---|---|---|
| Dallas | 63 | $37,862,300 |
| Hiram | 32 | $41,097,200 |
| Villa Rica | 3 | $939,000 |
| Acworth | 3 | $850,000 |
| Douglasville | 3 | $785,000 |
| Powder Springs | 3 | $387,500 |
| Rockmart | 2 | $910,000 |
Dallas accounts for 63 approvals against 32 in Hiram. County level figures average over that gap, which is why a site decision is made at the submarket rather than the county.
US Small Business Administration, 7(a) FOIA release, FY2020 to FY2026 year to date, as of 2026-06-30.
Paulding County
How large is Paulding County?
- Land area312 sq mi
- Rank by land area among Georgia counties95th of 159
- Width, east to west18.7 mi
- Height, north to south21.3 mi
- Geographies sharing a boundary6
- Residents per square mile of land573
- Establishments per square mile7.77
US Census Bureau county boundary geometry, TIGER, adjacency computed from shared boundary vertices, TIGER county boundaries. US Census Bureau, American Community Survey 5-Year Estimates, 2020-2024 5-year. US Census Bureau, County Business Patterns, 2023.
Paulding County
Flood risk in Paulding County
- Participation of the county's own NFIP community Paulding County, unincorporated areasParticipating, community 130147
- Community Rating System class of the county's own communityClass 10
- Communities in the county in the NFIP Community Status Book3
- Of those, participating in the NFIP3
- NFIP participation rate100.0 percent
- Best Community Rating System class in the county A lower CRS class is a larger flood insurance premium discount.Class 10
- Communities carrying a CRS class1
- Radon levels in Paulding County, EPA zone predicted average indoor radon screening level from 2 to 4 pCi/LZone 2
The county's own community in the status book, unincorporated Paulding County (community 130147), participates in the National Flood Insurance Program and carries Community Rating System class 10, a flood insurance premium discount for policies written there. The EPA places Paulding County in radon zone 2, a predicted average indoor radon screening level from 2 to 4 pCi/L. The zone is a screening prediction for the county and does not substitute for a test at an address. The best Community Rating System class among the county's communities is 10, which carries a flood insurance premium discount for policies written in that community. 100.0 percent of the county's listed communities participate in the National Flood Insurance Program, per Federal Emergency Management Agency, NFIP Community Status Book (OpenFEMA), as of 2026-09-26.
Federal Emergency Management Agency, NFIP Community Status Book (OpenFEMA), as of 2026-09-26. US EPA, Map of Radon Zones, county spreadsheet, 2024-05 publication, EPA 402/A-16/001.
Coverage
What this page does not hold.
Traffic counts, zoning and the flood zone at an address are not on this page; they resolve at the address in the platform. How this page was built →
Feasibility studies
When a Paulding County site needs a document a lender will accept.
The same data layer behind this page is the one the studies are written from. A study for a Paulding County site starts with the figures you are reading, carrying the same source and period into the credit file.
- Population, American Community Survey 2020-2024178,909
- Households60,008
- Average household size2.98
- Median household income$98,031
- Median age36.9
Common questions
Paulding County questions, answered from the record.
How many people live in Paulding County, Georgia?
The Census Bureau estimates 188,549 residents on July 1, 2024 (US Census Bureau, Population Estimates Program, Vintage 2024). The American Community Survey 2020-2024 five-year estimate is 178,909, in 60,008 households, ranking 13th of 159 Georgia counties. Source: US Census Bureau, American Community Survey 5-Year Estimates, 2020-2024 5-year.
Is Paulding County's population growing?
The population has grown 11.80 percent since the 2020 census base of 168,651, to 188,549 on July 1, 2024. In 2024 there were 1,911 births against 1,243 deaths, with net migration of 4,367. Source: US Census Bureau, Population Estimates Program, Vintage 2024, Vintage 2024, estimates 2020 to 2024.
What is the median household income in Paulding County?
$98,031. The median owner-occupied home is valued at $326,300, which is 3.3 times income, and median gross rent is $1,772 per month. Source: US Census Bureau, American Community Survey 5-Year Estimates, 2020-2024 5-year.
How many businesses are in Paulding County?
2,423 establishments, employing 23,321 people with an annual payroll of $993.0 m. These are establishments physically operating in the county, not listings. Source: US Census Bureau, County Business Patterns, 2023.
What is employment by industry in Paulding County?
Retail trade is the largest private sector at 5,500 jobs, 18.3 percent of covered employment. Covered employment averages 30,033 jobs at an average annual pay of $48,705, or $937 a week. Source: US Bureau of Labor Statistics, Quarterly Census of Employment and Wages, 2024 annual averages.
How much SBA lending happens in Paulding County?
109 7(a) approvals totaling $82.8 m since FY2020, across 44 lenders, with a median approval of $322,500, plus 26 504 approvals worth $20.9 m since FY2010. These are approvals recorded in the release, not loans disbursed.
How many building permits were issued in Paulding County?
1,458 housing units were authorized by permit in 2024, with a declared construction value of $180.4 m. Multifamily was 0.0 percent of units. Source: US Census Bureau, Building Permits Survey, 2024 annual.
What is the radon zone for Paulding County?
Zone 2, a predicted average indoor radon screening level from 2 to 4 pCi/L. Source: US EPA, Map of Radon Zones, county spreadsheet, 2024-05 publication, EPA 402/A-16/001.
Where do people moving to Paulding County come from?
The largest single origin is Cobb County, with 2,619 households. Arriving households report an average income of $58,880 against $56,828 for those leaving. Source: US Internal Revenue Service, Statistics of Income county migration flows, 2021 to 2022 filing years.
Are traffic counts available for Paulding County on this page?
No. Annual average daily traffic resolves in the platform rather than in this dataset, so no AADT figure is printed here. It is a gap we know about rather than a figure we estimated.
Is zoning published for Paulding County?
No. Nothing on this page presents parcel level zoning, and where a statutory framework applies it is marked as the statewide frame, to be confirmed locally.
Paulding County
Cities and places in Paulding.
3 Census places lie wholly or partly in Paulding County. All 3 carry enough published place level data for a page of their own and are linked.
| Place | Type | Population | SBA 7(a) approvals, projects in this county | Lies in |
|---|---|---|---|---|
| Dallas | city | 14,714 | 63 | Wholly in this county |
| Hiram | city | 5,231 | 32 | Wholly in this county |
| Braswell | town | 400 | None recorded | 68.7 percent here, 31.3 percent Polk County |
A further 14 of the county's 109 SBA 7(a) approvals are to borrowers in cities that match no Census place in Paulding County, the largest being Villa Rica (3), Acworth (3), Douglasville (3). Those are postal cities, unincorporated areas and cities outside the county, so no place row claims them; they are counted in the county total above.
Nearby