app.mmcganalytics.com/workspace?place=2770420
Live

Live workspace · free

Enter a Willmar address. Eight answers in seconds.

Parcel, building, flood, wetland, traffic, demographic and lending layers resolve at the address without leaving this page.

Full screen stage. Launch is one click until the anonymous view and the frame-ancestors header land on the app route; then set AUTO_MOUNT true and it loads on arrival.

HomeMinnesotaKandiyohi CountyWillmar city

Willmar city, Minnesota: commercial real estate data.

Willmar city is a Census city of 21,378 people across 14.23 square miles of land, in Kandiyohi County. Median household income is $62,280, 59.4 percent of occupied homes are owned, and the SBA record carries 45 7(a) approvals to borrowers here worth $18.8 m.

78 sourced place values · tier FULL · 8 sections

Willmar

What Willmar is

  • Census place typecity
  • Land area14.23 sq mi
  • Water area1.35 sq mi
  • Population per square mile of land1,502
  • County holding the largest share of its areaKandiyohi County, 100.0 percent

US Census Bureau, cartographic boundary file, places, 2024 vintage. US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.

Willmar

How many people live in Willmar

  • Population21,378
  • Median age35.5
  • Population under 185,509
  • Share under 1825.8 percent
  • Population 65 and over4,021
  • Share 65 and over18.8 percent
  • Households8,297
  • Family households5,089
  • Share of households that are families61.3 percent

US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.

Willmar

Income and work in Willmar

  • Median household income$62,280
  • Per capita income$31,826
  • Civilian labor force10,506
  • Employed9,998
  • Unemployed508 plus or minus 172
  • Unemployment rate4.8 percent plus or minus 1.6
  • Adults 25 and over13,822
  • Adults 25 and over with a high school diploma or higher86.3 percent
  • Adults 25 and over with a bachelor degree or higher25.3 percent
  • Adults 25 and over with a graduate degree6.7 percent plus or minus 1.8

US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.

Willmar

Housing in Willmar

  • Housing units8,860
  • Occupied units8,297
  • Vacant units563 plus or minus 188
  • Vacancy rate6.4 percent plus or minus 2.1
  • Owner occupied4,925
  • Renter occupied3,372
  • Ownership rate59.4 percent
  • Median owner-occupied home value$198,400
  • Median gross rent, monthly$910
  • Annual rent as a share of median income17.5 percent
  • Single family units5,756
  • Share single family65.0 percent
  • Units in buildings of two or more2,829
  • Share in buildings of two or more31.9 percent
  • Mobile homes267 plus or minus 118
  • Median year structure built1978

US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.

Willmar

How Willmar gets to work

  • Workers 16 and over who commute8,842
  • Commuting under 15 minutes6,403
  • Share commuting under 15 minutes72.4 percent
  • Commuting 30 minutes or more775 plus or minus 222
  • Share commuting 30 minutes or more8.8 percent plus or minus 2.5
  • Drove alone78.8 percent
  • Carpooled9.4 percent plus or minus 2.2
  • Public transport0.9 percent plus or minus 0.6
  • Walked0.4 percent plus or minus 0.4
  • Worked from home8.2 percent plus or minus 2.7

US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.

Willmar

SBA 7(a) lending to Willmar borrowers

  • Approvals45
  • Gross approval$18,807,500
  • Average approval$417,944
  • Median approval$150,000
  • Ninetieth percentile approval$1,319,300
  • Largest approval$3,500,000
  • Jobs supported373
  • Jobs per approval8.3
  • Loans with a final outcome17
  • Paid in full17
  • Charged off0
  • Charge-off rate over resolved loans0.0 percent
  • Median term120 months
  • Share on real estate terms of 20 years or more11.1 percent
  • Share to franchises6.7 percent
  • Distinct lenders15
  • Distinct industries by NAICS28

US Small Business Administration, 7(a) FOIA release, FY2020 to FY2026 year to date, as of 2026-06-30.

Willmar

SBA 504 lending to Willmar borrowers

  • Approvals44
  • Gross approval$24,853,000
  • Average approval$564,841
  • Median approval$408,000
  • Largest approval$3,815,000
  • Jobs supported292
  • Loans with a final outcome14
  • Charged off0
  • Charge-off rate over resolved loans0.0 percent
  • Median term240 months
  • Distinct CDCs3

US Small Business Administration, 504 FOIA release, FY2010 to FY2026 year to date, as of 2026-06-30.

Kandiyohi County, not Willmar

Kandiyohi County context, not Willmar figures

These are Kandiyohi County figures. There is no place level equivalent published for any of them, so they are shown as the county backdrop and never as Willmar measurements.

  • Establishments in Kandiyohi County1,416
  • Employment at those establishments, Kandiyohi County18,568
  • Covered employment, Kandiyohi County23,173
  • Average annual pay, Kandiyohi County$51,980
  • Average weekly wage, Kandiyohi County$1,000
  • Housing units permitted, Kandiyohi County194
  • Of those, single family, Kandiyohi County70
  • County product, 2024, Kandiyohi County$3,137,673,000
  • County product change over the prior year, Kandiyohi County4.2 percent
  • Average income of an arriving household, Kandiyohi County$64,000

Every figure in this section is published for Kandiyohi County as a whole and is not a measurement of Willmar. It is here because a county backdrop is what a credit committee reads a place against, and it is labelled so that it can never be quoted as the place's own.

US Census Bureau, County Business Patterns, 2023. US Bureau of Labor Statistics, Quarterly Census of Employment and Wages, 2024 annual averages. US Census Bureau, Building Permits Survey, 2024 annual. US Bureau of Economic Analysis, Regional, table CAGDP2, CAGDP2, through 2024. US Internal Revenue Service, Statistics of Income county migration flows, 2021 to 2022 filing years.

Coverage

What this page does not hold.

Every item below could be filled with a plausible figure. None of them is. On a page a lender may read, a number that cannot be traced is worse than an absence, so the absences are named.

  • This place is not listed as a community in the FEMA Community Status Book, so no NFIP participation or CRS class is shown.
  • Parcel level detail, zoning and flood zone at an address are resolved in the platform, not on this page.

SBA figures count approvals to borrowers whose address is in the place. They are not approvals for projects inside the place boundary: the tape records a borrower city and a project county, and those can differ.

Common questions

Willmar questions, answered from the record.

How many people live in Willmar, Minnesota?

21,378, in 8,297 households. Willmar city covers 14.23 square miles of land, which is 1,502 people per square mile. Source: US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.

What county is Willmar in?

Kandiyohi County, which holds 100.0 percent of the place by area. Source: US Census Bureau, cartographic boundary file, places, 2024 vintage.

What is the median household income in Willmar?

$62,280. The median owner-occupied home is valued at $198,400. Median gross rent is $910 per month. Source: US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.

How much SBA lending goes to Willmar businesses?

45 7(a) approvals totalling $18.8 m, across 15 lenders, median approval $150,000, plus 44 504 approvals worth $24.9 m. These count approvals to borrowers whose address is in Willmar, not projects sited inside the place boundary, and they are approvals recorded in the release rather than loans disbursed.

Do SBA loans to Willmar borrowers get paid back?

Of the 17 loans that have reached a final outcome, 17 were paid in full and 0 charged off, a charge off rate of 0.0 percent. Loans still running are excluded because they have not yet succeeded or failed.

Are the county figures on this page Willmar figures?

No, and they are labelled so. County Business Patterns, QCEW, the Building Permits Survey, BEA product and IRS migration are published for Kandiyohi County as a whole and there is no place level equivalent. They appear in one clearly marked section as context and are never presented as measurements of Willmar.

Is zoning published for Willmar?

Not yet. The zoning layer is in build. Nothing on this page presents parcel level zoning.