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Green County, Wisconsin: commercial real estate data.

Green County, Wisconsin had an estimated 37,183 residents on July 1, 2024, up 0.3 percent since the 2020 census base of 37,084, across 584 square miles. County output reached $2.50 bn in 2024, 1,012 establishments operate here, and the SBA record carries 15 7(a) approvals worth $3.7 m since FY2020.

Underlined figures are computed by MMCG Analytics, not published by the agency.

Green County

How many people live in Green County

  • Population, American Community Survey 2020-202437,017
  • Households15,775
  • Average household size2.35
  • Median household income$82,852
  • Median age43.6
  • Median gross rent$867 per month
  • Median owner-occupied home value$250,200
  • Home value to household income3.0 times
  • Annual rent as a share of median income12.6 percent
  • Adults 25 and over with a bachelor degree or higher27.7 percent
  • Adults 25 and over with a graduate degree8.6 percent
  • Adults 25 and over26,629
  • Population under 187,954
  • Share under 1821.5 percent
  • Population 65 and over7,634
  • Share 65 and over20.6 percent
  • Working age population, 18 to 6421,429
  • Civilian labor force20,182
  • Unemployment rate3.6 percent
  • Labor force participation, adults 18 and over69.4 percent
  • Rank by population among Wisconsin counties40th of 72
  • Rank by population among US county-equivalents, Puerto Rico included1283rd of 3,222

Green County is the 40th largest of 72 Wisconsin counties by population. A median home costs 3.0 times median household income, which is affordable by national standards. Residents under 18 outnumber those 65 and over, at 21.5 percent against 20.6 percent, a household formation profile rather than a retirement one.

US Census Bureau, American Community Survey 5-Year Estimates, 2020-2024 5-year.

Green County

Is Green County's population growing?

  • Population, July 1, 202437,183
  • Census 2020 base population37,084
  • Population change since the 2020 census base0.27 percent
  • Population change, 2023 to 2024249
  • Births, 2024349
  • Deaths, 2024338
  • Natural change, 202411
  • Net domestic migration, 2024205
  • Net international migration, 202434
  • Total net migration, 2024239
  • Cumulative net domestic migration, 2021 to 2024184
  • Rank by growth among US county-equivalents1733rd of 3,144

The county has grown 0.27 percent since the 2020 census base. The population grew in 2024 from both sources: births exceeded deaths and more people moved in than left.

US Census Bureau, Population Estimates Program, Vintage 2024, Vintage 2024, estimates 2020 to 2024.

Green County

Where are people moving to Green County from?

  • Tax returns filed by households arriving920
  • People arriving, from those returns1,568
  • Tax returns filed by households leaving948
  • Net household movement-28
  • Adjusted gross income arriving$62.3 m
  • Net adjusted gross income movement$5.8 m
  • Average income of an arriving household$67,740
  • Average income of a leaving household$59,627
  • Largest single originDane County (332 households)
  • Largest single destinationDane County (250 households)
Largest origins of households moving into Green County
OriginHouseholdsPeopleAdjusted gross income
Dane County332574$24.0 m
Rock County125226$7.8 m
Lafayette County62111$2.7 m
Stephenson County4667$2.2 m
Winnebago County2437$1.1 m

Households arriving report $8,113 more average income than households leaving, so the migration is raising local spending power rather than just moving it around. The largest single source of arrivals is Dane County, which is the catchment a retail or multifamily study should look at first.

US Internal Revenue Service, Statistics of Income county migration flows, 2021 to 2022 filing years.

Green County

What is the Green County economy?

  • County GDP, 2024$2.50 bn
  • County GDP, 2023$2.43 bn
  • GDP change, 2023 to 20242.8 percent
  • GDP change over five years37.3 percent
  • Rank by GDP among the Wisconsin areas BEA publishes32nd of 72
  • Rank by GDP among the US county areas BEA publishes1105th of 3,127
  • GDP per resident$67,463

Output grew 2.8 percent in the latest year and 37.3 percent over five, which is the trend line a lender will read behind any single year figure.

US Bureau of Economic Analysis, Regional, table CAGDP2, CAGDP2, through 2024.

Green County

Employment by industry in Green County

  • Covered employment, annual average15,543
  • Establishments reporting1,156
  • Average annual pay$51,430
  • Average weekly wage$989
  • Manufacturing, employment4,115
  • Manufacturing, average annual pay$61,592
  • Retail trade, employment2,391
  • Retail trade, average annual pay$41,181
  • Health care and social assistance, employment1,840
  • Health care and social assistance, average annual pay$63,191
  • Accommodation and food services, employment1,085
  • Accommodation and food services, average annual pay$18,859
  • Wholesale trade, employment694
  • Construction, employment525
Private sector employment and pay by industry, Green County
SectorEmploymentEstablishmentsAverage annual pay
Manufacturing4,11573$61,592
Retail trade2,391118$41,181
Health care and social assistance1,840195$63,191
Accommodation and food services1,08592$18,859
Wholesale trade69466$58,852
Construction525124$61,889
Professional, scientific and technical services41160$71,264
Other services, except public administration41082$37,572

Manufacturing is the largest private sector at 4,115 jobs, 26.5 percent of covered employment.

US Bureau of Labor Statistics, Quarterly Census of Employment and Wages, 2024 annual averages.

Green County

How many businesses are in Green County?

  • Establishments, all industries1,012
  • Employment at those establishments13,537
  • Annual payroll$675.1 m
  • Establishments per 1,000 residents27.3

These are counts of establishments physically operating in the county, not listings, so they are the supply side a feasibility study measures demand against. County Business Patterns counts private establishments with paid employees in March 2023, while the Quarterly Census of Employment and Wages above counts every unemployment-insured employer, public ones included, as a 2024 annual average, so the two establishment and employment counts differ.

US Census Bureau, County Business Patterns, 2023.

Green County

Building permits in Green County

  • Housing units authorized by permit, 202481
  • Declared construction value permitted$32.5 m
  • Single family units authorized61
  • Multifamily units authorized20
  • Multifamily share of units24.7 percent
  • Average declared value per unit$401,379
  • Units authorized per 1,000 households5.1

Single-family homes are 75.3 percent of units authorized, so the pipeline is predominantly single-family.

US Census Bureau, Building Permits Survey, 2024 annual.

Green County

SBA loans in Green County (7(a) and 504)

  • 7(a) approvals recorded15
  • 7(a) gross approval dollars$3.7 m
  • Average 7(a) approval$247,067
  • Median 7(a) approval$168,300
  • Largest single approval$815,000
  • Jobs reported supported, 7(a)57
  • Jobs per approval3.8
  • Distinct 7(a) lenders active9
  • Distinct industries receiving approvals12
  • Median 7(a) term120 months
  • Share of loans on real estate terms, 240 months or longer13.3 percent
  • Loans on real estate terms2
  • Loans on working capital terms, 120 months or shorter13
  • Franchise loans0
  • Franchise share of approvals0.0 percent
  • Most active lenderSummit CU (4)
  • 504 approvals recorded19
  • 504 gross approval dollars$29.8 m
  • Average 504 approval$1,568,474
  • Median 504 approval$533,000
  • Distinct CDCs active1
  • 504 jobs per approval7.8
  • 504 jobs per million dollars approved5.0
  • Most active CDCWBD, Inc. (19)
  • Combined SBA approval dollars, 7(a) FY2020 to FY2026 and 504 FY2010 to FY2026$33.5 m

US Small Business Administration, 7(a) FOIA release, FY2020 to FY2026 year to date, as of 2026-06-30. US Small Business Administration, 504 FOIA release, FY2010 to FY2026 year to date, as of 2026-06-30.

Green County

SBA loan default and charge-off rates in Green County

Do SBA loans in Green County get paid back?

  • Loans with a final outcome recorded2
  • Paid in full2
  • Charged off0
  • Status: Paid in full2
  • Status: Exempt from disclosure12
  • Status: Committed, not yet disbursed1

Only 2 loans have reached a final outcome, fewer than the 30 a charge-off rate needs, so no rate is published.

Compare against the national and state SBA charge-off rates, computed the same way over resolved loans only.

US Small Business Administration, 7(a) FOIA release, FY2020 to FY2026 year to date, as of 2026-06-30.

Green County

SBA lending by place in Green County

  • Borrower cities with recorded lending6
  • Brodhead, approvals5
  • Monroe, approvals4
  • Belleville, approvals2
  • Brooklyn, approvals2
  • Browntown, approvals1
  • New Glarus, approvals1
SBA 7(a) approvals by borrower city, loans with a project in Green County, FY2020 to FY2026
Borrower cityApprovalsGross approval dollars
Brodhead5$1,831,000
Monroe4$1,175,000
Belleville2$500,000
Brooklyn2$140,000
Browntown1$30,000
New Glarus1$30,000

US Small Business Administration, 7(a) FOIA release, FY2020 to FY2026 year to date, as of 2026-06-30.

Green County

How large is Green County?

  • Land area584 sq mi
  • Rank by land area among Wisconsin counties50th of 72
  • Width, east to west24.1 mi
  • Height, north to south24.7 mi
  • Geographies sharing a boundary6
  • Residents per square mile of land63
  • Establishments per square mile1.73

US Census Bureau county boundary geometry, TIGER, adjacency computed from shared boundary vertices, TIGER county boundaries. US Census Bureau, American Community Survey 5-Year Estimates, 2020-2024 5-year. US Census Bureau, County Business Patterns, 2023.

Green County

Flood risk in Green County

  • Participation of the county's own NFIP community Green County, unincorporated areasParticipating, community 550157
  • Communities in the county in the NFIP Community Status Book9
  • Of those, participating in the NFIP9
  • NFIP participation rate100.0 percent
  • Communities carrying a CRS class0
  • Radon levels in Green County, EPA zone predicted average indoor radon screening level greater than 4 pCi/LZone 1

The county's own community in the status book, unincorporated Green County (community 550157), participates in the National Flood Insurance Program and carries no Community Rating System class, so no CRS premium discount applies there. The EPA places Green County in radon zone 1, a predicted average indoor radon screening level greater than 4 pCi/L. The zone is a screening prediction for the county and does not substitute for a test at an address. 100.0 percent of the county's listed communities participate in the National Flood Insurance Program, per Federal Emergency Management Agency, NFIP Community Status Book (OpenFEMA), as of 2026-09-26.

Federal Emergency Management Agency, NFIP Community Status Book (OpenFEMA), as of 2026-09-26. US EPA, Map of Radon Zones, county spreadsheet, 2024-05 publication, EPA 402/A-16/001.

Coverage

What this page does not hold.

Traffic counts, zoning and the flood zone at an address are not on this page; they resolve at the address in the platform. How this page was built →

Feasibility studies

When a Green County site needs a document a lender will accept.

The same data layer behind this page is the one the studies are written from. A study for a Green County site starts with the figures you are reading, carrying the same source and period into the credit file.

  • Population, American Community Survey 2020-202437,017
  • Households15,775
  • Average household size2.35
  • Median household income$82,852
  • Median age43.6

How a feasibility study works →

Common questions

Green County questions, answered from the record.

How many people live in Green County, Wisconsin?

The Census Bureau estimates 37,183 residents on July 1, 2024 (US Census Bureau, Population Estimates Program, Vintage 2024). The American Community Survey 2020-2024 five-year estimate is 37,017, in 15,775 households, ranking 40th of 72 Wisconsin counties. Source: US Census Bureau, American Community Survey 5-Year Estimates, 2020-2024 5-year.

Is Green County's population growing?

The population has grown 0.27 percent since the 2020 census base of 37,084, to 37,183 on July 1, 2024. In 2024 there were 349 births against 338 deaths, with net migration of 239. Source: US Census Bureau, Population Estimates Program, Vintage 2024, Vintage 2024, estimates 2020 to 2024.

What is the median household income in Green County?

$82,852. The median owner-occupied home is valued at $250,200, which is 3.0 times income, and median gross rent is $867 per month. Source: US Census Bureau, American Community Survey 5-Year Estimates, 2020-2024 5-year.

How many businesses are in Green County?

1,012 establishments, employing 13,537 people with an annual payroll of $675.1 m. These are establishments physically operating in the county, not listings. Source: US Census Bureau, County Business Patterns, 2023.

What is employment by industry in Green County?

Manufacturing is the largest private sector at 4,115 jobs, 26.5 percent of covered employment. Covered employment averages 15,543 jobs at an average annual pay of $51,430, or $989 a week. Source: US Bureau of Labor Statistics, Quarterly Census of Employment and Wages, 2024 annual averages.

How much SBA lending happens in Green County?

15 7(a) approvals totaling $3.7 m since FY2020, across 9 lenders, with a median approval of $168,300, plus 19 504 approvals worth $29.8 m since FY2010. These are approvals recorded in the release, not loans disbursed.

How many building permits were issued in Green County?

81 housing units were authorized by permit in 2024, with a declared construction value of $32.5 m. Multifamily was 24.7 percent of units. Source: US Census Bureau, Building Permits Survey, 2024 annual.

What is the radon zone for Green County?

Zone 1, a predicted average indoor radon screening level greater than 4 pCi/L. Source: US EPA, Map of Radon Zones, county spreadsheet, 2024-05 publication, EPA 402/A-16/001.

Where do people moving to Green County come from?

The largest single origin is Dane County, with 332 households. Arriving households report an average income of $67,740 against $59,627 for those leaving. Source: US Internal Revenue Service, Statistics of Income county migration flows, 2021 to 2022 filing years.

Are traffic counts available for Green County on this page?

No. Annual average daily traffic resolves in the platform rather than in this dataset, so no AADT figure is printed here. It is a gap we know about rather than a figure we estimated.

Is zoning published for Green County?

No. Nothing on this page presents parcel level zoning, and where a statutory framework applies it is marked as the statewide frame, to be confirmed locally.

Green County

Cities and places in Green.

9 Census places lie wholly or partly in Green County. All 9 carry enough published place level data for a page of their own and are linked.

Census places in Green County, by population, with SBA 7(a) approvals to borrowers in each place for projects in Green County
PlaceTypePopulationSBA 7(a) approvals, projects in this countyLies in
Monroecity10,5874Wholly in this county
Brodheadcity3,197592.1 percent here, 7.9 percent Rock County
Bellevillevillage2,57928.2 percent here, 91.8 percent Dane County
New Glarusvillage2,1721Wholly in this county
Brooklynvillage1,408247.4 percent here, 52.6 percent Dane County
Monticellovillage1,189None recordedWholly in this county
Albanyvillage1,063None recordedWholly in this county
JudaCDP390None recordedWholly in this county
Browntownvillage2491Wholly in this county