HomeWisconsinJuneau CountyNew Lisbon city
New Lisbon city, Wisconsin: commercial real estate data.
New Lisbon city is a Census city of 2,562 people across 2.84 square miles of land, in Juneau County. Median household income is $70,855, 64.1 percent of occupied homes are owned, and the SBA record carries 7 7(a) approvals to borrowers here worth $1.9 m.
76 sourced place values · tier FULL · 8 sections · underlined figures are computed by MMCG Analytics, not published by the agency
New Lisbon
What New Lisbon is
- Census place typecity
- Land area2.84 sq mi
- Water area0.19 sq mi
- Population per square mile of land902
- County holding the largest share of its areaJuneau County, 100.0 percent
US Census Bureau, cartographic boundary file, places, 2024 vintage. US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.
New Lisbon
How many people live in New Lisbon
- Population2,562
- Median age42.1
- Population under 18322
- Share under 1812.6 percent
- Population 65 and over331 plus or minus 82
- Share 65 and over12.9 percent plus or minus 3.2
- Households793
- Family households345
- Share of households that are families43.5 percent
US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.
New Lisbon
Income and work in New Lisbon
- Median household income$70,855
- Per capita income$22,333
- Civilian labor force798
- Employed738
- Unemployed60 plus or minus 43
- Unemployment rate7.5 percent plus or minus 5.3
- Adults 25 and over2,031
- Adults 25 and over with a high school diploma or higher87.2 percent
- Adults 25 and over with a bachelor degree or higher11.2 percent plus or minus 3.1
- Adults 25 and over with a graduate degree3.2 percent plus or minus 1.5
US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.
New Lisbon
Housing in New Lisbon
- Housing units852
- Occupied units793
- Vacant units59 plus or minus 36
- Vacancy rate6.9 percent plus or minus 4.2
- Owner occupied508
- Renter occupied285
- Ownership rate64.1 percent
- Median owner-occupied home value$124,400
- Median gross rent, monthly$776
- Annual rent as a share of median income13.1 percent
- Single family units498
- Share single family58.5 percent
- Units in buildings of two or more209 plus or minus 53
- Share in buildings of two or more24.5 percent plus or minus 5.8
- Mobile homes145 plus or minus 41
- Median year structure built1972
US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.
New Lisbon
How New Lisbon gets to work
- Workers 16 and over who commute736
- Commuting under 15 minutes283 plus or minus 57
- Share commuting under 15 minutes38.5 percent
- Commuting 30 minutes or more169 plus or minus 52
- Share commuting 30 minutes or more23.0 percent plus or minus 6.7
- Drove alone81.1 percent
- Carpooled12.4 percent plus or minus 4.5
- Public transport0.0 percent
- Walked1.3 percent plus or minus 1.1
- Worked from home1.9 percent plus or minus 1.3
US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.
New Lisbon
SBA loans in New Lisbon (7(a))
- Approvals7
- Gross approval$1,914,000
- Average approval$273,429
- Median approval$250,000
- Ninetieth percentile approval$400,000
- Largest approval$400,000
- Jobs supported139
- Jobs per approval19.9
- Loans with a final outcome0
- Paid in full0
- Charged off0
- Median term120 months
- Share on real estate terms of 20 years or more14.3 percent
- Share to franchises42.9 percent
- Distinct lenders4
- Distinct industries by NAICS5
A charge-off rate is not published here. only 0 resolved loans, too few to publish a rate, and a rate over that few outcomes would move several points on one loan.
US Small Business Administration, 7(a) FOIA release, FY2020 to FY2026 year to date, as of 2026-06-30.
New Lisbon
SBA loans in New Lisbon (504)
- Approvals11
- Gross approval$8,850,000
- Average approval$804,545
- Median approval$628,000
- Largest approval$2,507,000
- Jobs supported124
- Loans with a final outcome7
- Charged off1
- Median term240 months
- Distinct CDCs1
US Small Business Administration, 504 FOIA release, FY2010 to FY2026 year to date, as of 2026-06-30.
Juneau County, not New Lisbon
Juneau County context, not New Lisbon figures
These are Juneau County figures. There is no place level equivalent published for any of them, so they are shown as the county backdrop and never as New Lisbon measurements.
- Establishments in Juneau County541
- Employment at those establishments, Juneau County6,776
- Covered employment, Juneau County9,256
- Average annual pay, Juneau County$51,884
- Average weekly wage, Juneau County$998
- Housing units permitted, Juneau County160
- Of those, single family, Juneau County160
- County product, 2024, Juneau County$1,232,965,000
- County product change over the prior year, Juneau County2.3 percent
- Average income of an arriving household, Juneau County$55,415
Every figure in this section is published for Juneau County as a whole and is not a measurement of New Lisbon. It is here because a county backdrop is what a credit committee reads a place against, and it is labelled so that it can never be quoted as the place's own.
US Census Bureau, County Business Patterns, 2023. US Bureau of Labor Statistics, Quarterly Census of Employment and Wages, 2024 annual averages. US Census Bureau, Building Permits Survey, 2024 annual. US Bureau of Economic Analysis, Regional, table CAGDP2, CAGDP2, through 2024. US Internal Revenue Service, Statistics of Income county migration flows, 2021 to 2022 filing years.
Coverage
What this page does not hold.
Every item below could be filled with a plausible figure. None of them is. On a page a lender may read, a number that cannot be traced is worse than an absence, so the absences are named.
- This place is not listed as a community in the FEMA Community Status Book, so no NFIP participation or CRS class is shown.
- Parcel level detail, zoning and flood zone at an address are resolved in the platform, not on this page.
SBA figures count approvals to borrowers whose address is in the place. They are not approvals for projects inside the place boundary: the tape records a borrower city and a project county, and those can differ.
Common questions
New Lisbon questions, answered from the record.
How many people live in New Lisbon, Wisconsin?
2,562, in 793 households. New Lisbon city covers 2.84 square miles of land, which is 902 people per square mile. Source: US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.
What county is New Lisbon in?
Juneau County, which holds 100.0 percent of the place by area. Source: US Census Bureau, cartographic boundary file, places, 2024 vintage.
What is the median household income in New Lisbon?
$70,855. The median owner-occupied home is valued at $124,400. Median gross rent is $776 per month. Source: US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.
How much SBA lending goes to New Lisbon businesses?
7 7(a) approvals totalling $1.9 m, across 4 lenders, median approval $250,000, plus 11 504 approvals worth $8.8 m. These count approvals to borrowers whose address is in New Lisbon, not projects sited inside the place boundary, and they are approvals recorded in the release rather than loans disbursed.
Do SBA loans to New Lisbon borrowers get paid back?
No rate is published for New Lisbon. only 0 resolved loans, too few to publish a rate, and a percentage over that few outcomes would move several points on a single loan. The counts are shown instead.
Are the county figures on this page New Lisbon figures?
No, and they are labelled so. County Business Patterns, QCEW, the Building Permits Survey, BEA product and IRS migration are published for Juneau County as a whole and there is no place level equivalent. They appear in one clearly marked section as context and are never presented as measurements of New Lisbon.
Is zoning published for New Lisbon?
Not yet. The zoning layer is in build. Nothing on this page presents parcel level zoning.
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