HomeWisconsinWaukesha CountyNew Berlin
New Berlin, Wisconsin: commercial real estate data.
New Berlin is a Census city of 40,270 people across 36.43 square miles of land, in Waukesha County. Median household income is $101,091, 76.5 percent of occupied homes are owned, and the SBA record carries 66 7(a) approvals to borrowers here worth $43.6 m since FY2020.
Underlined figures are computed by MMCG Analytics, not published by the agency.
New Berlin
What New Berlin is
- Census place typecity
- Land area36.43 sq mi
- Water area0.43 sq mi
- Population per square mile of land1,106
- County holding the largest share of its areaWaukesha County, 100.0 percent
US Census Bureau, cartographic boundary file, places, 2024 vintage. US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.
New Berlin
How many people live in New Berlin
- Population40,270
- Median age45.2
- Population under 188,248
- Share under 1820.5 percent
- Population 65 and over9,492
- Share 65 and over23.6 percent
- Households17,064
- Family households11,638
- Share of households that are families68.2 percent
US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.
New Berlin
Income and work in New Berlin
- Median household income$101,091
- Per capita income$56,460
- Civilian labor force20,944
- Employed20,479
- Unemployed465 plus or minus 205
- Unemployment rate2.2 percent plus or minus 1.0
- Adults 25 and over29,550
- Adults 25 and over with a high school diploma or higher97.3 percent
- Adults 25 and over with a bachelor degree or higher47.3 percent
- Adults 25 and over with a graduate degree15.6 percent
US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.
New Berlin
Housing in New Berlin
- Housing units17,577
- Occupied units17,064
- Vacant units513 plus or minus 202
- Vacancy rate2.9 percent plus or minus 1.1
- Owner occupied13,047
- Renter occupied4,017
- Ownership rate76.5 percent
- Median owner-occupied home value$365,700
- Median gross rent, monthly$1,426
- Annual rent as a share of median income16.9 percent
- Single family units13,289
- Share single family75.6 percent
- Units in buildings of two or more4,198
- Share in buildings of two or more23.9 percent
- Mobile homes90 plus or minus 81
- Median year structure built1978
US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.
New Berlin
How New Berlin gets to work
- Workers 16 and over who commute17,183
- Commuting under 15 minutes4,304
- Share commuting under 15 minutes25.0 percent
- Commuting 30 minutes or more3,829
- Share commuting 30 minutes or more22.3 percent
- Drove alone79.4 percent
- Carpooled4.8 percent plus or minus 1.4
- Public transport0.0 percent
- Walked0.2 percent plus or minus 0.2
- Worked from home15.0 percent
US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.
New Berlin
SBA loans in New Berlin (7(a))
- Approvals66
- Gross approval$43,581,200
- Average approval$660,321
- Median approval$350,000
- Ninetieth percentile approval$1,744,050
- Largest approval$3,500,000
- Jobs supported653
- Jobs per approval9.9
- Loans with a final outcome12
- Paid in full10
- Charged off2
- Median term120 months
- Share on real estate terms of 20 years or more10.6 percent
- Share to franchises13.6 percent
- Distinct lenders26
- Distinct industries by NAICS40
Counted by borrower city: approvals to borrowers whose address is in New Berlin, in any county, FY2020 to FY2026. Only 12 loans have reached a final outcome, fewer than the 30 a charge-off rate needs, so no rate is published.
US Small Business Administration, 7(a) FOIA release, FY2020 to FY2026 year to date, as of 2026-06-30.
New Berlin
SBA loans in New Berlin (504)
- Approvals43
- Gross approval$27,999,000
- Average approval$651,140
- Median approval$510,000
- Largest approval$2,480,000
- Jobs supported288
- Loans with a final outcome17
- Charged off1
- Median term240 months
- Distinct CDCs2
Counted by borrower city: approvals to borrowers whose address is in New Berlin, in any county, FY2010 to FY2026. Only 17 loans have reached a final outcome, fewer than the 30 a charge-off rate needs, so no rate is published.
US Small Business Administration, 504 FOIA release, FY2010 to FY2026 year to date, as of 2026-06-30.
New Berlin
Flood risk in New Berlin
- NFIP communityCity of New Berlin
- NFIP community number550487
- Participating in the NFIPYes
- Community Rating System classClass 6
- Currently effective map date10/19/23
The City of New Berlin participates in the National Flood Insurance Program as community 550487 and carries Community Rating System class 6, a flood insurance premium discount for policies written there.
Federal Emergency Management Agency, NFIP Community Status Book (OpenFEMA), as of 2026-09-26.
Waukesha County, not New Berlin
Waukesha County context, not New Berlin figures
- Establishments in Waukesha County12,761
- Covered employment, Waukesha County247,891
- Average annual pay, Waukesha County$69,989
- Housing units permitted, Waukesha County1,917
Every figure in this section is published for Waukesha County as a whole and is not a measurement of New Berlin.
US Census Bureau, County Business Patterns, 2023. US Bureau of Labor Statistics, Quarterly Census of Employment and Wages, 2024 annual averages. US Census Bureau, Building Permits Survey, 2024 annual.
Coverage
What this page does not hold.
Parcel detail, zoning and the flood zone at an address are not on this page; they resolve at the address in the platform. How this page was built →
Common questions
New Berlin questions, answered from the record.
How many people live in New Berlin, Wisconsin?
40,270, in 17,064 households. New Berlin city covers 36.43 square miles of land, which is 1,106 people per square mile. Source: US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.
What county is New Berlin in?
Waukesha County, which holds 100.0 percent of the place by area. Source: US Census Bureau, cartographic boundary file, places, 2024 vintage.
What is the median household income in New Berlin?
$101,091. The median owner-occupied home is valued at $365,700. Median gross rent is $1,426 per month. Source: US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.
How much SBA lending goes to New Berlin businesses?
66 7(a) approvals totaling $43.6 m since FY2020, across 26 lenders, median approval $350,000, plus 43 504 approvals worth $28.0 m since FY2010. These count approvals to borrowers whose address is in New Berlin, not projects sited inside the place boundary, and they are approvals recorded in the release rather than loans disbursed.
Do SBA loans to New Berlin borrowers get paid back?
No rate is published for New Berlin. Only 12 loans have reached a final outcome, fewer than the 30 a charge-off rate needs, so no rate is published. The counts are shown instead.
Is New Berlin in the National Flood Insurance Program?
Yes. New Berlin appears in the FEMA Community Status Book as New Berlin, city of, community 550487, carrying Community Rating System class 6, which is a premium discount for exceeding the program minimum. Whether a specific parcel sits in a mapped special flood hazard area is an address level question the platform answers.
Are the county figures on this page New Berlin figures?
No, and they are labeled so. County Business Patterns, QCEW, the Building Permits Survey, BEA product and IRS migration are published for Waukesha County as a whole and there is no place level equivalent. They appear in one clearly marked section as context and are never presented as measurements of New Berlin.
Is zoning published for New Berlin?
No. Nothing on this page presents parcel level zoning.
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