HomeWisconsinWaukesha CountyOconomowoc city
Oconomowoc city, Wisconsin: commercial real estate data.
Oconomowoc city is a Census city of 19,080 people across 11.82 square miles of land, in Waukesha County. Median household income is $106,425, 69.1 percent of occupied homes are owned, and the SBA record carries 76 7(a) approvals to borrowers here worth $36.7 m.
77 sourced place values · tier FULL · 8 sections · underlined figures are computed by MMCG Analytics, not published by the agency
Oconomowoc
What Oconomowoc is
- Census place typecity
- Land area11.82 sq mi
- Water area0.68 sq mi
- Population per square mile of land1,614
- County holding the largest share of its areaWaukesha County, 100.0 percent
US Census Bureau, cartographic boundary file, places, 2024 vintage. US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.
Oconomowoc
How many people live in Oconomowoc
- Population19,080
- Median age42.6
- Population under 183,957
- Share under 1820.7 percent
- Population 65 and over3,803
- Share 65 and over19.9 percent
- Households7,833
- Family households4,831
- Share of households that are families61.7 percent
US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.
Oconomowoc
Income and work in Oconomowoc
- Median household income$106,425
- Per capita income$53,735
- Civilian labor force10,311
- Employed10,080
- Unemployed231 plus or minus 131
- Unemployment rate2.2 percent plus or minus 1.3
- Adults 25 and over13,595
- Adults 25 and over with a high school diploma or higher97.9 percent
- Adults 25 and over with a bachelor degree or higher48.4 percent
- Adults 25 and over with a graduate degree14.3 percent
US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.
Oconomowoc
Housing in Oconomowoc
- Housing units8,025
- Occupied units7,833
- Vacant units192 plus or minus 141
- Vacancy rate2.4 percent plus or minus 1.8
- Owner occupied5,416
- Renter occupied2,417
- Ownership rate69.1 percent
- Median owner-occupied home value$394,500
- Median gross rent, monthly$1,301
- Annual rent as a share of median income14.7 percent
- Single family units5,492
- Share single family68.4 percent
- Units in buildings of two or more2,527
- Share in buildings of two or more31.5 percent
- Mobile homes6 plus or minus 9
- Median year structure built1982
US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.
Oconomowoc
How Oconomowoc gets to work
- Workers 16 and over who commute8,235
- Commuting under 15 minutes2,556
- Share commuting under 15 minutes31.0 percent
- Commuting 30 minutes or more3,261
- Share commuting 30 minutes or more39.6 percent
- Drove alone74.9 percent
- Carpooled4.6 percent plus or minus 2.2
- Public transport0.2 percent plus or minus 0.2
- Walked1.2 percent plus or minus 0.7
- Worked from home18.2 percent
US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.
Oconomowoc
SBA loans in Oconomowoc (7(a))
- Approvals76
- Gross approval$36,732,600
- Average approval$483,324
- Median approval$260,000
- Ninetieth percentile approval$1,317,500
- Largest approval$2,700,000
- Jobs supported868
- Jobs per approval11.4
- Loans with a final outcome16
- Paid in full15
- Charged off1
- Charge-off rate over resolved loans6.3 percent
- Median term120 months
- Share on real estate terms of 20 years or more19.7 percent
- Share to franchises14.5 percent
- Distinct lenders21
- Distinct industries by NAICS50
US Small Business Administration, 7(a) FOIA release, FY2020 to FY2026 year to date, as of 2026-06-30.
Oconomowoc
SBA loans in Oconomowoc (504)
- Approvals24
- Gross approval$22,717,000
- Average approval$946,542
- Median approval$821,000
- Largest approval$2,704,000
- Jobs supported271
- Loans with a final outcome7
- Charged off0
- Median term240 months
- Distinct CDCs2
US Small Business Administration, 504 FOIA release, FY2010 to FY2026 year to date, as of 2026-06-30.
Waukesha County, not Oconomowoc
Waukesha County context, not Oconomowoc figures
These are Waukesha County figures. There is no place level equivalent published for any of them, so they are shown as the county backdrop and never as Oconomowoc measurements.
- Establishments in Waukesha County12,761
- Employment at those establishments, Waukesha County246,232
- Covered employment, Waukesha County247,891
- Average annual pay, Waukesha County$69,989
- Average weekly wage, Waukesha County$1,346
- Housing units permitted, Waukesha County1,917
- Of those, single family, Waukesha County1,007
- County product, 2024, Waukesha County$42,029,760,000
- County product change over the prior year, Waukesha County4.4 percent
- Average income of an arriving household, Waukesha County$91,326
Every figure in this section is published for Waukesha County as a whole and is not a measurement of Oconomowoc. It is here because a county backdrop is what a credit committee reads a place against, and it is labelled so that it can never be quoted as the place's own.
US Census Bureau, County Business Patterns, 2023. US Bureau of Labor Statistics, Quarterly Census of Employment and Wages, 2024 annual averages. US Census Bureau, Building Permits Survey, 2024 annual. US Bureau of Economic Analysis, Regional, table CAGDP2, CAGDP2, through 2024. US Internal Revenue Service, Statistics of Income county migration flows, 2021 to 2022 filing years.
Coverage
What this page does not hold.
Every item below could be filled with a plausible figure. None of them is. On a page a lender may read, a number that cannot be traced is worse than an absence, so the absences are named.
- This place is not listed as a community in the FEMA Community Status Book, so no NFIP participation or CRS class is shown.
- Parcel level detail, zoning and flood zone at an address are resolved in the platform, not on this page.
SBA figures count approvals to borrowers whose address is in the place. They are not approvals for projects inside the place boundary: the tape records a borrower city and a project county, and those can differ.
Common questions
Oconomowoc questions, answered from the record.
How many people live in Oconomowoc, Wisconsin?
19,080, in 7,833 households. Oconomowoc city covers 11.82 square miles of land, which is 1,614 people per square mile. Source: US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.
What county is Oconomowoc in?
Waukesha County, which holds 100.0 percent of the place by area. Source: US Census Bureau, cartographic boundary file, places, 2024 vintage.
What is the median household income in Oconomowoc?
$106,425. The median owner-occupied home is valued at $394,500. Median gross rent is $1,301 per month. Source: US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.
How much SBA lending goes to Oconomowoc businesses?
76 7(a) approvals totalling $36.7 m, across 21 lenders, median approval $260,000, plus 24 504 approvals worth $22.7 m. These count approvals to borrowers whose address is in Oconomowoc, not projects sited inside the place boundary, and they are approvals recorded in the release rather than loans disbursed.
Do SBA loans to Oconomowoc borrowers get paid back?
Of the 16 loans that have reached a final outcome, 15 were paid in full and 1 charged off, a charge off rate of 6.3 percent. Loans still running are excluded because they have not yet succeeded or failed.
Are the county figures on this page Oconomowoc figures?
No, and they are labelled so. County Business Patterns, QCEW, the Building Permits Survey, BEA product and IRS migration are published for Waukesha County as a whole and there is no place level equivalent. They appear in one clearly marked section as context and are never presented as measurements of Oconomowoc.
Is zoning published for Oconomowoc?
Not yet. The zoning layer is in build. Nothing on this page presents parcel level zoning.
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