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Branson, Missouri: commercial real estate data.

Branson is a Census city of 12,817 people across 21.34 square miles of land, in Taney County. Median household income is $51,978, 48.3 percent of occupied homes are owned, and the SBA record carries 99 7(a) approvals to borrowers here worth $60.9 m since FY2020.

Underlined figures are computed by MMCG Analytics, not published by the agency.

Branson

What Branson is

  • Census place typecity
  • Land area21.34 sq mi
  • Water area0.13 sq mi
  • Population per square mile of land601
  • County holding the largest share of its areaTaney County, 99.7 percent

US Census Bureau, cartographic boundary file, places, 2024 vintage. US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.

Branson

How many people live in Branson

  • Population12,817
  • Median age39.3
  • Population under 182,653
  • Share under 1820.7 percent
  • Population 65 and over3,191
  • Share 65 and over24.9 percent
  • Households5,712
  • Family households2,880
  • Share of households that are families50.4 percent

US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.

Branson

Income and work in Branson

  • Median household income$51,978
  • Per capita income$33,281
  • Civilian labor force6,095
  • Employed5,744
  • Unemployed351 plus or minus 157
  • Unemployment rate5.8 percent plus or minus 2.5
  • Adults 25 and over8,785
  • Adults 25 and over with a high school diploma or higher91.0 percent
  • Adults 25 and over with a bachelor degree or higher27.6 percent
  • Adults 25 and over with a graduate degree10.4 percent

US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.

Branson

Housing in Branson

  • Housing units9,006
  • Occupied units5,712
  • Vacant units3,294
  • Vacancy rate36.6 percent
  • Owner occupied2,760
  • Renter occupied2,952
  • Ownership rate48.3 percent
  • Median owner-occupied home value$251,000
  • Median gross rent, monthly$961
  • Annual rent as a share of median income22.2 percent
  • Single family units3,197
  • Share single family35.5 percent
  • Units in buildings of two or more5,557
  • Share in buildings of two or more61.7 percent
  • Mobile homes239 plus or minus 139
  • Median year structure built1996

US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.

Branson

How Branson gets to work

  • Workers 16 and over who commute5,247
  • Commuting under 15 minutes2,241
  • Share commuting under 15 minutes42.7 percent
  • Commuting 30 minutes or more927 plus or minus 231
  • Share commuting 30 minutes or more17.7 percent plus or minus 4.2
  • Drove alone67.2 percent
  • Carpooled17.9 percent plus or minus 4.8
  • Public transport0.0 percent
  • Walked4.4 percent plus or minus 2.5
  • Worked from home8.2 percent plus or minus 4.1

US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.

Branson

SBA loans in Branson (7(a))

  • Approvals99
  • Gross approval$60,945,900
  • Average approval$615,615
  • Median approval$307,500
  • Ninetieth percentile approval$1,761,000
  • Largest approval$5,000,000
  • Jobs supported1,130
  • Jobs per approval11.4
  • Loans with a final outcome29
  • Paid in full29
  • Charged off0
  • Median term120 months
  • Share on real estate terms of 20 years or more37.4 percent
  • Share to franchises13.1 percent
  • Distinct lenders33
  • Distinct industries by NAICS46

Counted by borrower city: approvals to borrowers whose address is in Branson, in any county, FY2020 to FY2026. Only 29 loans have reached a final outcome, fewer than the 30 a charge-off rate needs, so no rate is published.

US Small Business Administration, 7(a) FOIA release, FY2020 to FY2026 year to date, as of 2026-06-30.

Branson

SBA loans in Branson (504)

  • Approvals51
  • Gross approval$56,131,000
  • Average approval$1,100,608
  • Median approval$665,000
  • Largest approval$4,601,000
  • Jobs supported323
  • Loans with a final outcome18
  • Charged off0
  • Median term240 months
  • Distinct CDCs2

Counted by borrower city: approvals to borrowers whose address is in Branson, in any county, FY2010 to FY2026. Only 18 loans have reached a final outcome, fewer than the 30 a charge-off rate needs, so no rate is published.

US Small Business Administration, 504 FOIA release, FY2010 to FY2026 year to date, as of 2026-06-30.

Branson

Flood risk in Branson

  • NFIP communityCity of Branson
  • NFIP community number290436
  • Participating in the NFIPYes
  • Community Rating System classNone
  • Currently effective map date03/15/12

The City of Branson participates in the National Flood Insurance Program as community 290436 and carries no Community Rating System class, so no CRS premium discount applies to it.

Federal Emergency Management Agency, NFIP Community Status Book (OpenFEMA), as of 2026-09-26.

Taney County, not Branson

Taney County context, not Branson figures

  • Establishments in Taney County1,928
  • Covered employment, Taney County28,634
  • Average annual pay, Taney County$41,907
  • Housing units permitted, Taney County323

Every figure in this section is published for Taney County as a whole and is not a measurement of Branson.

All Taney County figures →

US Census Bureau, County Business Patterns, 2023. US Bureau of Labor Statistics, Quarterly Census of Employment and Wages, 2024 annual averages. US Census Bureau, Building Permits Survey, 2024 annual.

Coverage

What this page does not hold.

Parcel detail, zoning and the flood zone at an address are not on this page; they resolve at the address in the platform. How this page was built →

Common questions

Branson questions, answered from the record.

How many people live in Branson, Missouri?

12,817, in 5,712 households. Branson city covers 21.34 square miles of land, which is 601 people per square mile. Source: US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.

What county is Branson in?

Taney County, which holds 99.7 percent of the place by area. Source: US Census Bureau, cartographic boundary file, places, 2024 vintage.

What is the median household income in Branson?

$51,978. The median owner-occupied home is valued at $251,000. Median gross rent is $961 per month. Source: US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.

How much SBA lending goes to Branson businesses?

99 7(a) approvals totaling $60.9 m since FY2020, across 33 lenders, median approval $307,500, plus 51 504 approvals worth $56.1 m since FY2010. These count approvals to borrowers whose address is in Branson, not projects sited inside the place boundary, and they are approvals recorded in the release rather than loans disbursed.

Do SBA loans to Branson borrowers get paid back?

No rate is published for Branson. Only 29 loans have reached a final outcome, fewer than the 30 a charge-off rate needs, so no rate is published. The counts are shown instead.

Is Branson in the National Flood Insurance Program?

Yes. Branson appears in the FEMA Community Status Book as Branson, city of, community 290436, with no Community Rating System class, so no CRS discount applies. Whether a specific parcel sits in a mapped special flood hazard area is an address level question the platform answers.

Are the county figures on this page Branson figures?

No, and they are labeled so. County Business Patterns, QCEW, the Building Permits Survey, BEA product and IRS migration are published for Taney County as a whole and there is no place level equivalent. They appear in one clearly marked section as context and are never presented as measurements of Branson.

Is zoning published for Branson?

No. Nothing on this page presents parcel level zoning.