HomeNew MexicoSan Juan County
San Juan County, New Mexico: commercial real estate data.
San Juan County, New Mexico had an estimated 120,817 residents on July 1, 2024, down 0.7 percent since the 2020 census base of 121,671, across 5,513 square miles. County output reached $7.04 bn in 2024, 2,475 establishments operate here, and the SBA record carries 87 7(a) approvals worth $66.0 m since FY2020.
Underlined figures are computed by MMCG Analytics, not published by the agency.
San Juan County
How many people live in San Juan County
- Population, American Community Survey 2020-2024120,942
- Households41,732
- Average household size2.90
- Median household income$55,872
- Median age38.3
- Median gross rent$956 per month
- Median owner-occupied home value$193,800
- Home value to household income3.5 times
- Annual rent as a share of median income20.5 percent
- Adults 25 and over with a bachelor degree or higher18.3 percent
- Adults 25 and over with a graduate degree6.9 percent
- Adults 25 and over80,496
- Population under 1830,165
- Share under 1824.9 percent
- Population 65 and over20,461
- Share 65 and over16.9 percent
- Working age population, 18 to 6470,316
- Civilian labor force50,313
- Unemployment rate7.3 percent
- Labor force participation, adults 18 and over55.4 percent
- Rank by population among New Mexico counties5th of 33
- Rank by population among US county-equivalents, Puerto Rico included533rd of 3,222
San Juan County is the 5th largest of 33 New Mexico counties by population. A median home costs 3.5 times median household income, which is moderately unaffordable by national standards. Residents under 18 outnumber those 65 and over, at 24.9 percent against 16.9 percent, a household formation profile rather than a retirement one.
US Census Bureau, American Community Survey 5-Year Estimates, 2020-2024 5-year.
San Juan County
Is San Juan County's population growing?
- Population, July 1, 2024120,817
- Census 2020 base population121,671
- Population change since the 2020 census base-0.70 percent
- Population change, 2023 to 2024-90
- Births, 20241,357
- Deaths, 20241,382
- Natural change, 2024-25
- Net domestic migration, 2024-310
- Net international migration, 2024241
- Total net migration, 2024-69
- Cumulative net domestic migration, 2021 to 2024-559
- Rank by growth among US county-equivalents2090th of 3,144
The county has lost 0.70 percent of its population since the 2020 census base. The population fell in 2024 from both sources: deaths exceeded births and more people left than moved in.
US Census Bureau, Population Estimates Program, Vintage 2024, Vintage 2024, estimates 2020 to 2024.
San Juan County
Where are people moving to San Juan County from?
- Tax returns filed by households arriving2,897
- People arriving, from those returns5,918
- Tax returns filed by households leaving2,037
- Net household movement860
- Adjusted gross income arriving$125.9 m
- Net adjusted gross income movement$10.7 m
- Average income of an arriving household$43,458
- Average income of a leaving household$56,541
- Largest single originMcKinley County (965 households)
- Largest single destinationMaricopa County (178 households)
| Origin | Households | People | Adjusted gross income |
|---|---|---|---|
| McKinley County | 965 | 2,349 | $27.9 m |
| La Plata County | 234 | 405 | $11.9 m |
| Bernalillo County | 157 | 259 | $6.5 m |
| Apache County | 105 | 225 | $3.3 m |
| Maricopa County | 101 | 179 | $4.6 m |
| Sandoval County | 48 | 92 | $2.8 m |
| Montezuma County | 41 | 86 | $1.7 m |
| Navajo County | 34 | 83 | $1.4 m |
Households arriving report $13,083 less average income than households leaving, which drains spending power even where headcount holds up. The largest single source of arrivals is McKinley County, which is the catchment a retail or multifamily study should look at first.
US Internal Revenue Service, Statistics of Income county migration flows, 2021 to 2022 filing years.
San Juan County
What is the San Juan County economy?
- County GDP, 2024$7.04 bn
- County GDP, 2023$6.96 bn
- GDP change, 2023 to 20241.2 percent
- GDP change over five years31.6 percent
- Rank by GDP among the New Mexico areas BEA publishes6th of 33
- Rank by GDP among the US county areas BEA publishes582nd of 3,127
- GDP per resident$58,231
Output grew 1.2 percent in the latest year and 31.6 percent over five, which is the trend line a lender will read behind any single year figure.
US Bureau of Economic Analysis, Regional, table CAGDP2, CAGDP2, through 2024.
San Juan County
Employment by industry in San Juan County
- Covered employment, annual average46,650
- Establishments reporting3,087
- Average annual pay$56,008
- Average weekly wage$1,077
- Health care and social assistance, employment6,940
- Health care and social assistance, average annual pay$57,244
- Retail trade, employment5,911
- Retail trade, average annual pay$36,845
- Accommodation and food services, employment4,610
- Accommodation and food services, average annual pay$22,607
- Mining, quarrying, and oil and gas extraction, employment4,081
- Mining, quarrying, and oil and gas extraction, average annual pay$93,463
- Construction, employment3,791
- Wholesale trade, employment1,540
| Sector | Employment | Establishments | Average annual pay |
|---|---|---|---|
| Health care and social assistance | 6,940 | 446 | $57,244 |
| Retail trade | 5,911 | 406 | $36,845 |
| Accommodation and food services | 4,610 | 218 | $22,607 |
| Mining, quarrying, and oil and gas extraction | 4,081 | 159 | $93,463 |
| Construction | 3,791 | 281 | $72,229 |
| Wholesale trade | 1,540 | 168 | $69,960 |
| Administrative and support and waste management services | 1,396 | 157 | $48,861 |
| Manufacturing | 1,279 | 71 | $56,970 |
Health care and social assistance is the largest private sector at 6,940 jobs, 14.9 percent of covered employment.
US Bureau of Labor Statistics, Quarterly Census of Employment and Wages, 2024 annual averages.
San Juan County
How many businesses are in San Juan County?
- Establishments, all industries2,475
- Employment at those establishments35,168
- Annual payroll$1.86 bn
- Establishments per 1,000 residents20.5
These are counts of establishments physically operating in the county, not listings, so they are the supply side a feasibility study measures demand against. County Business Patterns counts private establishments with paid employees in March 2023, while the Quarterly Census of Employment and Wages above counts every unemployment-insured employer, public ones included, as a 2024 annual average, so the two establishment and employment counts differ.
US Census Bureau, County Business Patterns, 2023.
San Juan County
Building permits in San Juan County
- Housing units authorized by permit, 202478
- Declared construction value permitted$18.2 m
- Single family units authorized70
- Multifamily units authorized8
- Multifamily share of units10.3 percent
- Average declared value per unit$233,597
- Units authorized per 1,000 households1.9
Single-family homes are 89.7 percent of units authorized, so the pipeline is predominantly single-family.
US Census Bureau, Building Permits Survey, 2024 annual.
San Juan County
SBA loans in San Juan County (7(a) and 504)
- 7(a) approvals recorded87
- 7(a) gross approval dollars$66.0 m
- Average 7(a) approval$758,877
- Median 7(a) approval$150,000
- 10th percentile approval$25,000
- 90th percentile approval$2,672,000
- Largest single approval$5,000,000
- Jobs reported supported, 7(a)976
- Jobs per approval11.2
- Distinct 7(a) lenders active29
- Distinct industries receiving approvals49
- Median 7(a) term120 months
- Share of loans on real estate terms, 240 months or longer19.5 percent
- Loans on real estate terms17
- Loans on working capital terms, 120 months or shorter63
- Franchise loans16
- Franchise share of approvals18.4 percent
- Leading industry by approval countHotels (except Casino Hotels) and Motels (10)
- Most active lenderZions Bank, A Division of (18)
- 504 approvals recorded20
- 504 gross approval dollars$12.6 m
- Average 504 approval$630,750
- Median 504 approval$331,500
- Distinct CDCs active4
- 504 jobs per approval30.4
- 504 jobs per million dollars approved48.3
- Most active CDCCapital Certified Development Corporation (8)
- Combined SBA approval dollars, 7(a) FY2020 to FY2026 and 504 FY2010 to FY2026$78.6 m
The average approval of $758,877 sits well above the median of $150,000, pulled up by a few larger deals, so the median is the better guide to what a typical borrower here gets. Only 19.5 percent of approvals run on real estate terms, so SBA credit here is mostly working capital and equipment rather than property acquisition.
US Small Business Administration, 7(a) FOIA release, FY2020 to FY2026 year to date, as of 2026-06-30. US Small Business Administration, 504 FOIA release, FY2010 to FY2026 year to date, as of 2026-06-30.
San Juan County
SBA loan default and charge-off rates in San Juan County
Do SBA loans in San Juan County get paid back?
- Loans with a final outcome recorded17
- Paid in full17
- Charged off0
- Status: Cancelled10
- Status: Exempt from disclosure54
- Status: Paid in full17
- Status: Committed, not yet disbursed6
Only 17 loans have reached a final outcome, fewer than the 30 a charge-off rate needs, so no rate is published.
Compare against the national and state SBA charge-off rates, computed the same way over resolved loans only.
US Small Business Administration, 7(a) FOIA release, FY2020 to FY2026 year to date, as of 2026-06-30.
San Juan County
SBA lending by place in San Juan County
- Borrower cities with recorded lending8
- Farmington, approvals54
- Aztec, approvals16
- Bloomfield, approvals11
- Flora Vista, approvals2
- Kirtland, approvals1
- Bloomfied, approvals1
| Borrower city | Approvals | Gross approval dollars |
|---|---|---|
| Farmington | 54 | $48,550,900 |
| Aztec | 16 | $9,018,900 |
| Bloomfield | 11 | $6,092,000 |
| Flora Vista | 2 | $411,000 |
| Kirtland | 1 | $1,759,500 |
| Bloomfied | 1 | $125,000 |
| Waterflow | 1 | $50,000 |
| La Plata | 1 | $15,000 |
Farmington accounts for 54 approvals against 16 in Aztec. County level figures average over that gap, which is why a site decision is made at the submarket rather than the county.
US Small Business Administration, 7(a) FOIA release, FY2020 to FY2026 year to date, as of 2026-06-30.
San Juan County
How large is San Juan County?
- Land area5,513 sq mi
- Rank by land area among New Mexico counties6th of 33
- Width, east to west90 mi
- Height, north to south69 mi
- Geographies sharing a boundary7
- Residents per square mile of land22
- Establishments per square mile0.45
US Census Bureau county boundary geometry, TIGER, adjacency computed from shared boundary vertices, TIGER county boundaries. US Census Bureau, American Community Survey 5-Year Estimates, 2020-2024 5-year. US Census Bureau, County Business Patterns, 2023.
San Juan County
Flood risk in San Juan County
- Participation of the county's own NFIP community San Juan County, unincorporated areasParticipating, community 350064
- Community Rating System class of the county's own communityClass 8
- Communities in the county in the NFIP Community Status Book4
- Of those, participating in the NFIP4
- NFIP participation rate100.0 percent
- Best Community Rating System class in the county A lower CRS class is a larger flood insurance premium discount.Class 8
- Communities carrying a CRS class2
- Radon levels in San Juan County, EPA zone predicted average indoor radon screening level from 2 to 4 pCi/LZone 2
The county's own community in the status book, unincorporated San Juan County (community 350064), participates in the National Flood Insurance Program and carries Community Rating System class 8, a flood insurance premium discount for policies written there. The EPA places San Juan County in radon zone 2, a predicted average indoor radon screening level from 2 to 4 pCi/L. The zone is a screening prediction for the county and does not substitute for a test at an address. The best Community Rating System class among the county's communities is 8, which carries a flood insurance premium discount for policies written in that community. 100.0 percent of the county's listed communities participate in the National Flood Insurance Program, per Federal Emergency Management Agency, NFIP Community Status Book (OpenFEMA), as of 2026-09-26.
Federal Emergency Management Agency, NFIP Community Status Book (OpenFEMA), as of 2026-09-26. US EPA, Map of Radon Zones, county spreadsheet, 2024-05 publication, EPA 402/A-16/001.
Coverage
What this page does not hold.
Traffic counts, zoning and the flood zone at an address are not on this page; they resolve at the address in the platform. How this page was built →
Feasibility studies
When a San Juan County site needs a document a lender will accept.
The same data layer behind this page is the one the studies are written from. A study for a San Juan County site starts with the figures you are reading, carrying the same source and period into the credit file.
- Population, American Community Survey 2020-2024120,942
- Households41,732
- Average household size2.90
- Median household income$55,872
- Median age38.3
Common questions
San Juan County questions, answered from the record.
How many people live in San Juan County, New Mexico?
The Census Bureau estimates 120,817 residents on July 1, 2024 (US Census Bureau, Population Estimates Program, Vintage 2024). The American Community Survey 2020-2024 five-year estimate is 120,942, in 41,732 households, ranking 5th of 33 New Mexico counties. Source: US Census Bureau, American Community Survey 5-Year Estimates, 2020-2024 5-year.
Is San Juan County's population growing?
The population has fallen 0.70 percent since the 2020 census base of 121,671, to 120,817 on July 1, 2024. In 2024 there were 1,357 births against 1,382 deaths, with net migration of -69. Source: US Census Bureau, Population Estimates Program, Vintage 2024, Vintage 2024, estimates 2020 to 2024.
What is the median household income in San Juan County?
$55,872. The median owner-occupied home is valued at $193,800, which is 3.5 times income, and median gross rent is $956 per month. Source: US Census Bureau, American Community Survey 5-Year Estimates, 2020-2024 5-year.
How many businesses are in San Juan County?
2,475 establishments, employing 35,168 people with an annual payroll of $1.86 bn. These are establishments physically operating in the county, not listings. Source: US Census Bureau, County Business Patterns, 2023.
What is employment by industry in San Juan County?
Health care and social assistance is the largest private sector at 6,940 jobs, 14.9 percent of covered employment. Covered employment averages 46,650 jobs at an average annual pay of $56,008, or $1,077 a week. Source: US Bureau of Labor Statistics, Quarterly Census of Employment and Wages, 2024 annual averages.
How much SBA lending happens in San Juan County?
87 7(a) approvals totaling $66.0 m since FY2020, across 29 lenders, with a median approval of $150,000, plus 20 504 approvals worth $12.6 m since FY2010. These are approvals recorded in the release, not loans disbursed.
How many building permits were issued in San Juan County?
78 housing units were authorized by permit in 2024, with a declared construction value of $18.2 m. Multifamily was 10.3 percent of units. Source: US Census Bureau, Building Permits Survey, 2024 annual.
What is the radon zone for San Juan County?
Zone 2, a predicted average indoor radon screening level from 2 to 4 pCi/L. Source: US EPA, Map of Radon Zones, county spreadsheet, 2024-05 publication, EPA 402/A-16/001.
Where do people moving to San Juan County come from?
The largest single origin is McKinley County, with 965 households. Arriving households report an average income of $43,458 against $56,541 for those leaving. Source: US Internal Revenue Service, Statistics of Income county migration flows, 2021 to 2022 filing years.
Are traffic counts available for San Juan County on this page?
No. Annual average daily traffic resolves in the platform rather than in this dataset, so no AADT figure is printed here. It is a gap we know about rather than a figure we estimated.
Is zoning published for San Juan County?
No. Nothing on this page presents parcel level zoning, and where a statutory framework applies it is marked as the statewide frame, to be confirmed locally.
San Juan County
Cities and places in San Juan.
37 Census places lie wholly or partly in San Juan County. All 37 carry enough published place level data for a page of their own and are linked.
| Place | Type | Population | SBA 7(a) approvals, projects in this county | Lies in |
|---|---|---|---|---|
| Farmington | city | 46,314 | 54 | Wholly in this county |
| Shiprock | CDP | 7,610 | None recorded | Wholly in this county |
| Bloomfield | city | 7,395 | 11 | Wholly in this county |
| Aztec | city | 6,150 | 16 | Wholly in this county |
| Crouch Mesa | CDP | 4,812 | None recorded | Wholly in this county |
| Lee Acres | CDP | 4,272 | None recorded | Wholly in this county |
| Flora Vista | CDP | 2,770 | 2 | Wholly in this county |
| Center Point | CDP | 2,286 | None recorded | Wholly in this county |
| West Hammond | CDP | 2,236 | None recorded | Wholly in this county |
| La Plata | CDP | 2,233 | 1 | Wholly in this county |
| Angustura | CDP | 1,997 | None recorded | Wholly in this county |
| South River | CDP | 1,810 | None recorded | Wholly in this county |
| Upper Fruitland | CDP | 1,457 | None recorded | Wholly in this county |
| Spencerville | CDP | 1,264 | None recorded | Wholly in this county |
| Waterflow | CDP | 1,140 | 1 | Wholly in this county |
| Cedar Hill | CDP | 902 | None recorded | Wholly in this county |
| Napi Headquarters | CDP | 717 | None recorded | Wholly in this county |
| North Light Plant | CDP | 579 | None recorded | Wholly in this county |
| Fruitland | CDP | 574 | None recorded | Wholly in this county |
| Blanco | CDP | 492 | None recorded | Wholly in this county |
| Kirtland | town | 465 | 1 | Wholly in this county |
| Sullivan | CDP | 463 | None recorded | Wholly in this county |
| Newcomb | CDP | 415 | None recorded | Wholly in this county |
| Ojo Amarillo | CDP | 411 | None recorded | Wholly in this county |
| Nenahnezad | CDP | 406 | None recorded | Wholly in this county |
| Naschitti | CDP | 361 | None recorded | Wholly in this county |
| Sheep Springs | CDP | 360 | None recorded | Wholly in this county |
| Nageezi | CDP | 327 | None recorded | Wholly in this county |
| Crystal | CDP | 287 | None recorded | 95.9 percent here, 4.1 percent McKinley County |
| Navajo Dam | CDP | 269 | None recorded | Wholly in this county |
| Totah Vista | CDP | 235 | None recorded | Wholly in this county |
| Sanostee | CDP | 214 | None recorded | Wholly in this county |
| Beclabito | CDP | 212 | None recorded | Wholly in this county |
| Middle Mesa | CDP | 198 | None recorded | Wholly in this county |
| Turley | CDP | 117 | None recorded | Wholly in this county |
| Lake Valley | CDP | 83 | None recorded | Wholly in this county |
| La Boca | CDP | 78 | None recorded | Wholly in this county |
A further 1 of the county's 87 SBA 7(a) approvals are to borrowers in cities that match no Census place in San Juan County, the largest being Bloomfied (1). Those are postal cities, unincorporated areas and cities outside the county, so no place row claims them; they are counted in the county total above.