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Navajo County, Arizona: commercial real estate data.

Navajo County, Arizona had an estimated 109,516 residents on July 1, 2024, up 2.6 percent since the 2020 census base of 106,715, across 9,950 square miles. County output reached $4.07 bn in 2024, 1,860 establishments operate here, and the SBA record carries 86 7(a) approvals worth $66.4 m since FY2020.

Underlined figures are computed by MMCG Analytics, not published by the agency.

Navajo County

How many people live in Navajo County

  • Population, American Community Survey 2020-2024108,415
  • Households40,063
  • Average household size2.71
  • Median household income$54,606
  • Median age39.5
  • Median gross rent$858 per month
  • Median owner-occupied home value$201,500
  • Home value to household income3.7 times
  • Annual rent as a share of median income18.9 percent
  • Adults 25 and over with a bachelor degree or higher19.1 percent
  • Adults 25 and over with a graduate degree7.4 percent
  • Adults 25 and over72,679
  • Population under 1827,363
  • Share under 1825.2 percent
  • Population 65 and over21,823
  • Share 65 and over20.1 percent
  • Working age population, 18 to 6459,229
  • Civilian labor force38,520
  • Unemployment rate8.8 percent
  • Labor force participation, adults 18 and over47.5 percent
  • Rank by population among Arizona counties9th of 15
  • Rank by population among US county-equivalents, Puerto Rico included579th of 3,222

Navajo County is the 9th largest of 15 Arizona counties by population. A median home costs 3.7 times median household income, which is moderately unaffordable by national standards. Residents under 18 outnumber those 65 and over, at 25.2 percent against 20.1 percent, a household formation profile rather than a retirement one.

US Census Bureau, American Community Survey 5-Year Estimates, 2020-2024 5-year.

Navajo County

Is Navajo County's population growing?

  • Population, July 1, 2024109,516
  • Census 2020 base population106,715
  • Population change since the 2020 census base2.62 percent
  • Population change, 2023 to 2024235
  • Births, 20241,234
  • Deaths, 20241,502
  • Natural change, 2024-268
  • Net domestic migration, 2024335
  • Net international migration, 2024171
  • Total net migration, 2024506
  • Cumulative net domestic migration, 2021 to 20243,985
  • Rank by growth among US county-equivalents973rd of 3,144

The county has grown 2.62 percent since the 2020 census base. Deaths exceeded births in 2024 and the population still grew, so all of the growth came from people moving in. A market held up by migration is more sensitive to a change in relative cost than one growing from household formation.

US Census Bureau, Population Estimates Program, Vintage 2024, Vintage 2024, estimates 2020 to 2024.

Navajo County

Where are people moving to Navajo County from?

  • Tax returns filed by households arriving3,420
  • People arriving, from those returns6,924
  • Tax returns filed by households leaving2,618
  • Net household movement802
  • Adjusted gross income arriving$211.3 m
  • Net adjusted gross income movement$70.6 m
  • Average income of an arriving household$61,776
  • Average income of a leaving household$53,717
  • Largest single originMaricopa County (1,188 households)
  • Largest single destinationMaricopa County (813 households)
Largest origins of households moving into Navajo County
OriginHouseholdsPeopleAdjusted gross income
Maricopa County1,1882,367$82.3 m
Apache County375972$13.5 m
Pinal County204434$14.8 m
Coconino County201377$8.7 m
Pima County199381$15.5 m
Yavapai County62116$4.1 m
Gila County4887$2.3 m
San Diego County4888$3.0 m

Households arriving report $8,059 more average income than households leaving, so the migration is raising local spending power rather than just moving it around. The largest single source of arrivals is Maricopa County, which is the catchment a retail or multifamily study should look at first.

US Internal Revenue Service, Statistics of Income county migration flows, 2021 to 2022 filing years.

Navajo County

What is the Navajo County economy?

  • County GDP, 2024$4.07 bn
  • County GDP, 2023$3.81 bn
  • GDP change, 2023 to 20246.7 percent
  • GDP change over five years34.2 percent
  • Rank by GDP among the Arizona areas BEA publishes9th of 15
  • Rank by GDP among the US county areas BEA publishes795th of 3,127
  • GDP per resident$37,498

Output grew 6.7 percent in the latest year and 34.2 percent over five, which is the trend line a lender will read behind any single year figure.

US Bureau of Economic Analysis, Regional, table CAGDP2, CAGDP2, through 2024.

Navajo County

Employment by industry in Navajo County

  • Covered employment, annual average28,615
  • Establishments reporting1,970
  • Average annual pay$50,447
  • Average weekly wage$970
  • Health care and social assistance, employment4,256
  • Health care and social assistance, average annual pay$63,258
  • Retail trade, employment4,073
  • Retail trade, average annual pay$35,104
  • Accommodation and food services, employment3,876
  • Accommodation and food services, average annual pay$24,052
  • Construction, employment1,513
  • Construction, average annual pay$52,680
  • Administrative and support and waste management services, employment589
  • Agriculture, forestry, fishing and hunting, employment526
Private sector employment and pay by industry, Navajo County
SectorEmploymentEstablishmentsAverage annual pay
Health care and social assistance4,256222$63,258
Retail trade4,073225$35,104
Accommodation and food services3,876240$24,052
Construction1,513259$52,680
Administrative and support and waste management services589103$44,325
Agriculture, forestry, fishing and hunting52622$45,714
Transportation and warehousing52054$52,085
Other services, except public administration508113$39,914

Health care and social assistance is the largest private sector at 4,256 jobs, 14.9 percent of covered employment.

US Bureau of Labor Statistics, Quarterly Census of Employment and Wages, 2024 annual averages.

Navajo County

How many businesses are in Navajo County?

  • Establishments, all industries1,860
  • Employment at those establishments20,516
  • Annual payroll$918.7 m
  • Establishments per 1,000 residents17.2

These are counts of establishments physically operating in the county, not listings, so they are the supply side a feasibility study measures demand against. County Business Patterns counts private establishments with paid employees in March 2023, while the Quarterly Census of Employment and Wages above counts every unemployment-insured employer, public ones included, as a 2024 annual average, so the two establishment and employment counts differ.

US Census Bureau, County Business Patterns, 2023.

Navajo County

Building permits in Navajo County

  • Housing units authorized by permit, 2024487
  • Declared construction value permitted$161.0 m
  • Single family units authorized451
  • Multifamily units authorized36
  • Multifamily share of units7.4 percent
  • Average declared value per unit$330,517
  • Units authorized per 1,000 households12.2

Single-family homes are 92.6 percent of units authorized, so the pipeline is predominantly single-family.

US Census Bureau, Building Permits Survey, 2024 annual.

Navajo County

SBA loans in Navajo County (7(a) and 504)

  • 7(a) approvals recorded86
  • 7(a) gross approval dollars$66.4 m
  • Average 7(a) approval$772,309
  • Median 7(a) approval$347,600
  • 10th percentile approval$35,000
  • 90th percentile approval$1,887,850
  • Largest single approval$5,000,000
  • Jobs reported supported, 7(a)807
  • Jobs per approval9.4
  • Distinct 7(a) lenders active42
  • Distinct industries receiving approvals53
  • Median 7(a) term120 months
  • Share of loans on real estate terms, 240 months or longer39.5 percent
  • Loans on real estate terms34
  • Loans on working capital terms, 120 months or shorter50
  • Franchise loans18
  • Franchise share of approvals20.9 percent
  • Leading industry by approval countHotels (except Casino Hotels) and Motels (16)
  • Most active lenderZions Bank, A Division of (19)
  • 504 approvals recorded25
  • 504 gross approval dollars$15.0 m
  • Average 504 approval$598,840
  • Median 504 approval$292,000
  • Distinct CDCs active4
  • 504 jobs per approval7.2
  • 504 jobs per million dollars approved12.0
  • Most active CDCMountain West Small Business Finance (8)
  • Combined SBA approval dollars, 7(a) FY2020 to FY2026 and 504 FY2010 to FY2026$81.4 m

The average approval of $772,309 sits well above the median of $347,600, pulled up by a few larger deals, so the median is the better guide to what a typical borrower here gets. 39.5 percent of approvals run on real estate terms of 240 months or more, so this is a market where SBA credit is buying buildings, not just funding operations.

US Small Business Administration, 7(a) FOIA release, FY2020 to FY2026 year to date, as of 2026-06-30. US Small Business Administration, 504 FOIA release, FY2010 to FY2026 year to date, as of 2026-06-30.

Navajo County

SBA loan default and charge-off rates in Navajo County

Do SBA loans in Navajo County get paid back?

  • Loans with a final outcome recorded10
  • Paid in full10
  • Charged off0
  • Status: Exempt from disclosure66
  • Status: Paid in full10
  • Status: Cancelled6
  • Status: Committed, not yet disbursed4

Only 10 loans have reached a final outcome, fewer than the 30 a charge-off rate needs, so no rate is published.

Compare against the national and state SBA charge-off rates, computed the same way over resolved loans only.

US Small Business Administration, 7(a) FOIA release, FY2020 to FY2026 year to date, as of 2026-06-30.

Navajo County

SBA lending by place in Navajo County

  • Borrower cities with recorded lending11
  • Show Low, approvals26
  • Lakeside, approvals14
  • Snowflake, approvals12
  • Holbrook, approvals8
  • Pinetop, approvals8
  • Taylor, approvals6
SBA 7(a) approvals by borrower city, loans with a project in Navajo County, FY2020 to FY2026
Borrower cityApprovalsGross approval dollars
Show Low26$24,556,200
Lakeside14$11,594,000
Snowflake12$4,917,000
Holbrook8$12,197,000
Pinetop8$3,558,600
Taylor6$1,061,100
Overgaard5$2,229,500
Winslow4$5,928,000
3 other borrower cities3$377,200

Show Low accounts for 26 approvals against 14 in Lakeside. County level figures average over that gap, which is why a site decision is made at the submarket rather than the county.

US Small Business Administration, 7(a) FOIA release, FY2020 to FY2026 year to date, as of 2026-06-30.

Navajo County

How large is Navajo County?

  • Land area9,950 sq mi
  • Rank by land area among Arizona counties4th of 15
  • Width, east to west52.2 mi
  • Height, north to south237.3 mi
  • Geographies sharing a boundary5
  • Residents per square mile of land11
  • Establishments per square mile0.19

US Census Bureau county boundary geometry, TIGER, adjacency computed from shared boundary vertices, TIGER county boundaries. US Census Bureau, American Community Survey 5-Year Estimates, 2020-2024 5-year. US Census Bureau, County Business Patterns, 2023.

Navajo County

Flood risk in Navajo County

  • Participation of the county's own NFIP community Navajo County, unincorporated areasParticipating, community 040066
  • Community Rating System class of the county's own communityClass 9
  • Communities in the county in the NFIP Community Status Book7
  • Of those, participating in the NFIP7
  • NFIP participation rate100.0 percent
  • Best Community Rating System class in the county A lower CRS class is a larger flood insurance premium discount.Class 9
  • Communities carrying a CRS class3
  • Radon levels in Navajo County, EPA zone predicted average indoor radon screening level from 2 to 4 pCi/LZone 2

The county's own community in the status book, unincorporated Navajo County (community 040066), participates in the National Flood Insurance Program and carries Community Rating System class 9, a flood insurance premium discount for policies written there. The EPA places Navajo County in radon zone 2, a predicted average indoor radon screening level from 2 to 4 pCi/L. The zone is a screening prediction for the county and does not substitute for a test at an address. The best Community Rating System class among the county's communities is 9, which carries a flood insurance premium discount for policies written in that community. 100.0 percent of the county's listed communities participate in the National Flood Insurance Program, per Federal Emergency Management Agency, NFIP Community Status Book (OpenFEMA), as of 2026-09-26.

Federal Emergency Management Agency, NFIP Community Status Book (OpenFEMA), as of 2026-09-26. US EPA, Map of Radon Zones, county spreadsheet, 2024-05 publication, EPA 402/A-16/001.

Coverage

What this page does not hold.

Traffic counts, zoning and the flood zone at an address are not on this page; they resolve at the address in the platform. How this page was built →

Feasibility studies

When a Navajo County site needs a document a lender will accept.

The same data layer behind this page is the one the studies are written from. A study for a Navajo County site starts with the figures you are reading, carrying the same source and period into the credit file.

  • Population, American Community Survey 2020-2024108,415
  • Households40,063
  • Average household size2.71
  • Median household income$54,606
  • Median age39.5

How a feasibility study works →

Common questions

Navajo County questions, answered from the record.

How many people live in Navajo County, Arizona?

The Census Bureau estimates 109,516 residents on July 1, 2024 (US Census Bureau, Population Estimates Program, Vintage 2024). The American Community Survey 2020-2024 five-year estimate is 108,415, in 40,063 households, ranking 9th of 15 Arizona counties. Source: US Census Bureau, American Community Survey 5-Year Estimates, 2020-2024 5-year.

Is Navajo County's population growing?

The population has grown 2.62 percent since the 2020 census base of 106,715, to 109,516 on July 1, 2024. In 2024 there were 1,234 births against 1,502 deaths, with net migration of 506. Source: US Census Bureau, Population Estimates Program, Vintage 2024, Vintage 2024, estimates 2020 to 2024.

What is the median household income in Navajo County?

$54,606. The median owner-occupied home is valued at $201,500, which is 3.7 times income, and median gross rent is $858 per month. Source: US Census Bureau, American Community Survey 5-Year Estimates, 2020-2024 5-year.

How many businesses are in Navajo County?

1,860 establishments, employing 20,516 people with an annual payroll of $918.7 m. These are establishments physically operating in the county, not listings. Source: US Census Bureau, County Business Patterns, 2023.

What is employment by industry in Navajo County?

Health care and social assistance is the largest private sector at 4,256 jobs, 14.9 percent of covered employment. Covered employment averages 28,615 jobs at an average annual pay of $50,447, or $970 a week. Source: US Bureau of Labor Statistics, Quarterly Census of Employment and Wages, 2024 annual averages.

How much SBA lending happens in Navajo County?

86 7(a) approvals totaling $66.4 m since FY2020, across 42 lenders, with a median approval of $347,600, plus 25 504 approvals worth $15.0 m since FY2010. These are approvals recorded in the release, not loans disbursed.

How many building permits were issued in Navajo County?

487 housing units were authorized by permit in 2024, with a declared construction value of $161.0 m. Multifamily was 7.4 percent of units. Source: US Census Bureau, Building Permits Survey, 2024 annual.

What is the radon zone for Navajo County?

Zone 2, a predicted average indoor radon screening level from 2 to 4 pCi/L. Source: US EPA, Map of Radon Zones, county spreadsheet, 2024-05 publication, EPA 402/A-16/001.

Where do people moving to Navajo County come from?

The largest single origin is Maricopa County, with 1,188 households. Arriving households report an average income of $61,776 against $53,717 for those leaving. Source: US Internal Revenue Service, Statistics of Income county migration flows, 2021 to 2022 filing years.

Are traffic counts available for Navajo County on this page?

No. Annual average daily traffic resolves in the platform rather than in this dataset, so no AADT figure is printed here. It is a gap we know about rather than a figure we estimated.

Is zoning published for Navajo County?

No. Nothing on this page presents parcel level zoning, and where a statutory framework applies it is marked as the statewide frame, to be confirmed locally.

Navajo County

Cities and places in Navajo.

49 Census places lie wholly or partly in Navajo County. All 49 carry enough published place level data for a page of their own and are linked.

Census places in Navajo County, by population, with SBA 7(a) approvals to borrowers in each place for projects in Navajo County
PlaceTypePopulationSBA 7(a) approvals, projects in this countyLies in
Show Lowcity12,10226Wholly in this county
Winslowcity8,7734Wholly in this county
Snowflaketown6,44412Wholly in this county
KayentaCDP4,927None recordedWholly in this county
Holbrookcity4,8588Wholly in this county
WhiteriverCDP4,545None recordedWholly in this county
Taylortown4,1836Wholly in this county
Pinetop-Lakesidetown4,101None recordedWholly in this county
Heber-OvergaardCDP3,621None recordedWholly in this county
Lake of the WoodsCDP3,250None recordedWholly in this county
White Mountain LakeCDP2,910None recordedWholly in this county
LindenCDP2,502None recordedWholly in this county
CibecueCDP2,228None recordedWholly in this county
Joseph CityCDP2,1531Wholly in this county
Pinetop Country ClubCDP2,054None recordedWholly in this county
Wagon WheelCDP1,716None recordedWholly in this county
North ForkCDP1,463None recordedWholly in this county
First MesaCDP1,459None recordedWholly in this county
DilkonCDP1,270None recordedWholly in this county
PinonCDP1,159None recordedWholly in this county
ShongopoviCDP1,084None recordedWholly in this county
East ForkCDP945None recordedWholly in this county
McNaryCDP919None recorded34.0 percent here, 66.0 percent Apache County
Second MesaCDP832None recordedWholly in this county
Rainbow CityCDP807None recordedWholly in this county
WhiteconeCDP805None recordedWholly in this county
ChilchinbitoCDP728None recordedWholly in this county
HondahCDP697None recordedWholly in this county
Low MountainCDP697None recordedWholly in this county
Hotevilla-BacaviCDP645None recordedWholly in this county
Seven MileCDP636None recordedWholly in this county
PinedaleCDP594None recordedWholly in this county
Kykotsmovi VillageCDP545None recordedWholly in this county
Tees TohCDP382None recordedWholly in this county
Keams CanyonCDP379None recordedWholly in this county
Turkey CreekCDP351None recordedWholly in this county
Clay SpringsCDP3381Wholly in this county
GreasewoodCDP335None recordedWholly in this county
Winslow WestCDP335None recordedWholly in this county
Indian WellsCDP318None recordedWholly in this county
JedditoCDP311None recordedWholly in this county
ShontoCDP274None recordedWholly in this county
ShumwayCDP169None recordedWholly in this county
Seba DalkaiCDP141None recordedWholly in this county
Fort ApacheCDP130None recordedWholly in this county
Hard RockCDP106None recordedWholly in this county
Oljato-Monument ValleyCDP85None recordedWholly in this county
Sun ValleyCDP74None recordedWholly in this county
WoodruffCDP8None recordedWholly in this county

A further 28 of the county's 86 SBA 7(a) approvals are to borrowers in cities that match no Census place in Navajo County, the largest being Lakeside (14), Pinetop (8), Overgaard (5). Those are postal cities, unincorporated areas and cities outside the county, so no place row claims them; they are counted in the county total above.