HomeCaliforniaSan Diego CountyVista city
Vista city, California: commercial real estate data.
Vista city is a Census city of 99,114 people across 18.97 square miles of land, in San Diego County. Median household income is $94,975, 51.7 percent of occupied homes are owned, and the SBA record carries 196 7(a) approvals to borrowers here worth $121.3 m.
82 sourced place values · tier FULL · 9 sections · underlined figures are computed by MMCG Analytics, not published by the agency
Vista
What Vista is
- Census place typecity
- Land area18.97 sq mi
- Water area0 sq mi
- Population per square mile of land5,225
- County holding the largest share of its areaSan Diego County, 100.0 percent
US Census Bureau, cartographic boundary file, places, 2024 vintage. US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.
Vista
How many people live in Vista
- Population99,114
- Median age35.9
- Population under 1824,074
- Share under 1824.3 percent
- Population 65 and over12,926
- Share 65 and over13.0 percent
- Households32,323
- Family households23,301
- Share of households that are families72.1 percent
US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.
Vista
Income and work in Vista
- Median household income$94,975
- Per capita income$42,149
- Civilian labor force53,017
- Employed49,537
- Unemployed3,480
- Unemployment rate6.6 percent
- Adults 25 and over65,414
- Adults 25 and over with a high school diploma or higher82.8 percent
- Adults 25 and over with a bachelor degree or higher29.3 percent
- Adults 25 and over with a graduate degree10.4 percent
US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.
Vista
Housing in Vista
- Housing units33,536
- Occupied units32,323
- Vacant units1,213 plus or minus 319
- Vacancy rate3.6 percent plus or minus 0.9
- Owner occupied16,703
- Renter occupied15,620
- Ownership rate51.7 percent
- Median owner-occupied home value$762,400
- Median gross rent, monthly$2,249
- Annual rent as a share of median income28.4 percent
- Single family units19,502
- Share single family58.2 percent
- Units in buildings of two or more12,062
- Share in buildings of two or more36.0 percent
- Mobile homes1,881 plus or minus 451
- Median year structure built1985
US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.
Vista
How Vista gets to work
- Workers 16 and over who commute41,435
- Commuting under 15 minutes5,907
- Share commuting under 15 minutes14.3 percent
- Commuting 30 minutes or more17,017
- Share commuting 30 minutes or more41.1 percent
- Drove alone72.0 percent
- Carpooled7.7 percent
- Public transport0.9 percent plus or minus 0.3
- Walked1.2 percent plus or minus 0.4
- Worked from home16.2 percent
US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.
Vista
SBA loans in Vista (7(a))
- Approvals196
- Gross approval$121,332,700
- Average approval$619,044
- Median approval$227,700
- Ninetieth percentile approval$1,797,000
- Largest approval$5,000,000
- Jobs supported2,405
- Jobs per approval12.3
- Loans with a final outcome30
- Paid in full27
- Charged off3
- Charge-off rate over resolved loans10.0 percent
- Median term120 months
- Share on real estate terms of 20 years or more18.9 percent
- Share to franchises10.2 percent
- Distinct lenders52
- Distinct industries by NAICS104
US Small Business Administration, 7(a) FOIA release, FY2020 to FY2026 year to date, as of 2026-06-30.
Vista
SBA loans in Vista (504)
- Approvals119
- Gross approval$113,201,000
- Average approval$951,269
- Median approval$502,000
- Largest approval$5,500,000
- Jobs supported1,862
- Loans with a final outcome49
- Charged off1
- Charge-off rate over resolved loans2.0 percent
- Median term300 months
- Distinct CDCs9
US Small Business Administration, 504 FOIA release, FY2010 to FY2026 year to date, as of 2026-06-30.
Vista
Flood risk in Vista
- Listed NFIP communities1
- Of those, participating1
- NFIP community number060297
- Currently effective map date03/03/26
This community carries no Community Rating System class, so no CRS premium discount applies to it.
FEMA, National Flood Insurance Program Community Status Book, Community Status Book, as retrieved.
San Diego County, not Vista
San Diego County context, not Vista figures
These are San Diego County figures. There is no place level equivalent published for any of them, so they are shown as the county backdrop and never as Vista measurements.
- Establishments in San Diego County93,407
- Employment at those establishments, San Diego County1,391,721
- Covered employment, San Diego County1,536,541
- Average annual pay, San Diego County$82,854
- Average weekly wage, San Diego County$1,593
- Housing units permitted, San Diego County11,572
- Of those, single family, San Diego County3,377
- County product, 2024, San Diego County$331,867,565,000
- County product change over the prior year, San Diego County5.3 percent
- Average income of an arriving household, San Diego County$103,475
Every figure in this section is published for San Diego County as a whole and is not a measurement of Vista. It is here because a county backdrop is what a credit committee reads a place against, and it is labelled so that it can never be quoted as the place's own.
US Census Bureau, County Business Patterns, 2023. US Bureau of Labor Statistics, Quarterly Census of Employment and Wages, 2024 annual averages. US Census Bureau, Building Permits Survey, 2024 annual. US Bureau of Economic Analysis, Regional, table CAGDP2, CAGDP2, through 2024. US Internal Revenue Service, Statistics of Income county migration flows, 2021 to 2022 filing years.
Coverage
What this page does not hold.
Every item below could be filled with a plausible figure. None of them is. On a page a lender may read, a number that cannot be traced is worse than an absence, so the absences are named.
- Parcel level detail, zoning and flood zone at an address are resolved in the platform, not on this page.
SBA figures count approvals to borrowers whose address is in the place. They are not approvals for projects inside the place boundary: the tape records a borrower city and a project county, and those can differ.
Common questions
Vista questions, answered from the record.
How many people live in Vista, California?
99,114, in 32,323 households. Vista city covers 18.97 square miles of land, which is 5,225 people per square mile. Source: US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.
What county is Vista in?
San Diego County, which holds 100.0 percent of the place by area. Source: US Census Bureau, cartographic boundary file, places, 2024 vintage.
What is the median household income in Vista?
$94,975. The median owner-occupied home is valued at $762,400. Median gross rent is $2,249 per month. Source: US Census Bureau, American Community Survey 5-Year Estimates, place level, 2020-2024 5-year.
How much SBA lending goes to Vista businesses?
196 7(a) approvals totalling $121.3 m, across 52 lenders, median approval $227,700, plus 119 504 approvals worth $113.2 m. These count approvals to borrowers whose address is in Vista, not projects sited inside the place boundary, and they are approvals recorded in the release rather than loans disbursed.
Do SBA loans to Vista borrowers get paid back?
Of the 30 loans that have reached a final outcome, 27 were paid in full and 3 charged off, a charge off rate of 10.0 percent. Loans still running are excluded because they have not yet succeeded or failed.
Is Vista in the National Flood Insurance Program?
Yes. Vista appears in the FEMA Community Status Book as community 060297, with no Community Rating System class, so no CRS discount applies. Whether a specific parcel sits in a mapped special flood hazard area is an address level question the platform answers.
Are the county figures on this page Vista figures?
No, and they are labelled so. County Business Patterns, QCEW, the Building Permits Survey, BEA product and IRS migration are published for San Diego County as a whole and there is no place level equivalent. They appear in one clearly marked section as context and are never presented as measurements of Vista.
Is zoning published for Vista?
Not yet. The zoning layer is in build. Nothing on this page presents parcel level zoning.
Nearby